Mauricio Miranda Email & Phone Number

United States

Winter Haven, Florida, United States

Plant City, Fl

Created and implementes workflows to increase company productivity and efficiency across different channels: Production, Inventory, Shipping, Customer Service and Marketing.Develop campaign strategies to promote products through digital marketing and social media channels including Google ads, Snapchat , Facebook and Instagram. Automated customer email marketing through services such as Shopify and Mailchimp. Redesigned the company website using data from heatmaps and a/b testing to improve UI ease and promote sales completionsSkills Used-HTML, CSS, and Liquid -Email marketing via Mailchimp-Ecommerce platform: Shopify-Search Engine Optimization-Microsoft Office Suite -Digital Photography-Adobe Photoshop and Illustrator

Tampa/St. Petersburg, Florida Area

•Developed marketing and branding objectives that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.•Planned and executed all web, SEO/SEM, marketing database, email, social media and display advertising campaigns•Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)•Identify trends and insights, and optimize spend and performance based on the insights•Collaborated with internal teams to create landing pages and optimize user experience•Used CMS software to maintain and update content across different channels•Evaluated emerging technologies. Provided thought leadership and perspective for adoption where appropriate

Walt Disney World

•Gathered data and insight for various initiatives and for many businesses (e.g. Marketing, Product Development, Merchandise, Food & Beverage, Theme Parks, and Resorts/Lodging)•Assisted with project design, survey design, statistical analysis, market analysis, data quality auditing and presentation of results

Melbourne, Florida Area

Responsibilities Design digital and print advertisements Update and maintain company website Design and coordinate trade show operations Developed a new inventory/database system Assist other departments with administrative tasks Accomplishments Modernize company website Drastically improved sales and reputation through creative and appealing ads Renovated outdated trade show display and handouts Design new inventory and customer database system Skills Used Microsoft Office 2010-13: Word, PowerPoint, Excel, Outlook, Access, Publisher Adobe Creative Suite: Adobe Photoshop CS 5-6 Webdesign software

Melbourne, Florida Area

The Resident Assistant is assigned to a floor section and is responsible, with the other residence hall staff, for fostering a cooperative and considerate educational community environment which contributes to the academic and personal growth and success of each resident. Duties include: • Actively aid and advise residents in achieving a successful academic experience, developing individual responsibility, self-regulation, personal growth, and social awareness, as well as to develop personal relationships to individually support and assist other residents• Design creative bulletin boards, programs, and events that help build communities and provide facts and opportunities for residents to grow

Melbourne, Florida Area

Furthered developed the Florida Institute of Technology online presence with social media, performed the following duties:•Cultivating new communities and managing branded online communities on the company’s behalf using Facebook, Twitter, blogs and other social media.•Responsible for opinionated, stylish writing and frequently posting new content to the Internet. Duties may also include developing and/or revising text for other venues, including online communities, press releases, web articles and video blogs. •Developed creative strategies to enhance Florida Tech’s online community reach

Melbourne, Florida Area

Provided support to the Sr. Vice President of External Relations and Economic and the Business Manager through duties which included• Designing and monitoring, presentations, workshops, bulletins, and other media• Provides general support such as answering telephones, assisting and resolving issues and inquiries of visitors, reviewing and controlling incoming and outgoing correspondence, and following-up on operational commitments• Assisted with special projects as needed

Bachelor Of Science (Bs), Marketing

Activities and Societies: Delta Tau Delta (Founding Father, Sergeant-at-arms, Recruitment Chair) Campus Activities Board (Special Events.

Certification, Marketing

Activities and Societies: Digital Media

High School, Design Technology, 3.8

Activities and Societies: Technology Student Association Chapter Founder and President, National Honor Society, World Language Honor.