Maxwell Beimler Email & Phone Number

Boston, MA, US

Boston, Massachusetts, United States

Boston, Massachusetts, United States

• Prepare, update, and maintain seasonal briefs, visual line plans, forms, and/or templates for product lines and other types of information.
• Assist / execute the inline product range and/or category life cycles from conception through sales and distribution. Including briefing, range planning, product review and confirmation, and market adoption.
• Use relevant and appropriate resources to accurately determine, anticipate, and validate current and future trends, competition, retail landscape, and cultural drivers.

Greater Boston Area

• Support product management teams by providing analysis, data and information to drive the categories in commercialization.
• Manage Power Rangers collaboration through product creation, business plan, and external partner relations with Hasbro.
• Facilitate CTM/SMU process with key accounts and markets to create special request articles based on seasonal demand.
• Research consumer purchasing habits and fashion trend development to inform product creation and ensure success of the models.
• Create and supervise digital articles per season in ideation, creation, and development through the online Marketing Portal.
• Collaborate with squad members to create and align key market informational decks and sources like THO, GTM and DMT.

Boston, MA

• Manage content briefing process to ensure the highest standard of reliability, accuracy and user-friendliness across full Reebok.com site; support communication between all digital marketing channels
• Execute Quality Assurance to test upcoming promotions, with a focus on driving Conversion and Demand Revenue during high volume holiday season
• Research Reebok’s heritage to identify additional storytelling opportunities for the marketing calendar
• Establish Adobe Analytics reporting skillset

Boston, Massachusetts

• Worked on grassroots marketing campaigns like having company events in the store to drive customer sales
• Assisted in setting up and hosting fitness events to raise the stores UPT and ATV

Boston, Massachusetts

• Strived to exceed customer expectations in their shopping experience at the Brand House in Boston
• Utilized strong communication skills for collaborating with team members to help meet daily sales goals
• Created strong customer relationships enabling multiple sales when customers returned

Boston, Massachusetts

• Created and executed digital strategy to rebrand department’s social media reach on Facebook, Twitter and LinkedIn
• Conducted A/B testing to analyze effectiveness between social media platforms
• Created a detailed social media schedule based on A/B test findings to ensure effective engagement
• Improved Facebook strategy resulting in an 84% increase in followers since starting the position
• Created and executed strategic engagement campaign based on feedback from current students and faculty

Boston, Massachusetts

• Actively researched and performed tasks to improve the efficiency of the marketing and sales departments
• Researched marketing events to promote Credo Reference
• Organized and logged all marketing materials in online database
• Researched reengagement techniques and implemented them in an email campaign that saw a 30% opens increase

Brighton, Massachusetts

• Created consumer marketing posts that drove traffic to HBR.com
• Learned HTML coding to help code, edit and format newsletters and catalogs for HBR magazines and mailings
• Performed data analysis with Citrix on emails sent out by HBR to determine clicks, opens, deliverability rate, and email registrants
• Worked to improve upon new products based on customer feedback

• Received Rookie of the Year in 2013
• Worked closely with Display Artists to help develop and contribute unique perspectives for store displays
• Trained a group of 5 new employees on Reebok’s sales techniques and company policies

Norwood, Massachusetts

• Researched potential companies through social media outlets to expand ISlide’s involvement in boutiques
• Worked with design team to create new templates for online customizer and business partners like Nickelodeon
• Assisted shipping and inventory teams in daily tasks and improved current systems through research
• Performed research on popular styles through social media and fashion oriented websites

Boston, Massachusetts

Bachelor Of Arts (B.A.), Business, Management, Marketing, And Related Support Services

High School Diploma, High School/Secondary Diplomas And Certificates