● Strategized, developed, and managed paid digital marketing campaigns across Google AdWords, Instagram, and Facebook. ● Successfully spearheaded social media planning for execution that led to an increase in over 1,000% engagement across various social media platforms. ● Utilized several social media analytics tools (i.e. Google Analytics), to track consumer engagement and draw conclusions about user data. ● Worked with upper management to redevelop and revamp the company’s… Show more ● Strategized, developed, and managed paid digital marketing campaigns across Google AdWords, Instagram, and Facebook. ● Successfully spearheaded social media planning for execution that led to an increase in over 1,000% engagement across various social media platforms. ● Utilized several social media analytics tools (i.e. Google Analytics), to track consumer engagement and draw conclusions about user data. ● Worked with upper management to redevelop and revamp the company’s website. ● Launched a weekly email marketing campaign to directly promote new and improved products, utilizing Constant Contact. ● Conducted keyword research to identify high volume keywords to utilize, negative keywords to avoid, and analyze competitors’ keyword rankings.● Researched and analyzed top competitors to ensure a competitive advantage is maintained. Show less