• Collaborated with teams on projects for clients such as the Kingdom of Saudi Arabia, Lakme Fashion Week, PepsiCo, and GSK Pharma.• Played a crucial role in brainstorming creative ideas, planning strategies, and developing innovative campaign concepts.• Engaged with influencers and successfully managed large-scale activations for client brands across the nation.

1. Managed SCMC's entire online presence across channels including- Instagram, Linkedin, X (Twitter), Facebook and You Tube. 2. Lead a team of 8+ people to capture and develop content. 3. Increased Positive Sentiment and engagement for all channels.

1. Created captivating social media copies for @Indian Energy Exchange (IEX).2. Drafted compelling press releases for Kloudspot winning the Intel APJ Partner Award for Breakthrough Innovation in the ISV category, and the other for BiofuelCircle signing an MoU with the Indian School of Business (ISB) to Strengthen Forest Economy.3. Utilized the impactmeasurement.co.in platform for competition’s coverage tracking for the client @Oracle.4. Crafted daily media monitors to track relevant news articles, features, and mentions related to clients for @Texas Instruments5. Conducted extensive newspaper research, carefully analyzing authored articles, opinion pieces, and editorials to gather relevant information for thought articles for the client "Capegemini", willing to explore writership opportunities in the said publications.6. Maintained the Event Sheet for strategic event planning and ensured clients' participation in relevant industry events for @Business Next7. Conducted Environment and Competition scans on business decks for potential clients such as "Target" and "Praxis Global Alliance." 8. Transcribed media interviews and further leveraged them to create impactful quotes and authored articles, maximizing the potential for positive media coverage and highlighting the clients' key messages.9. Crafted quotes for company executives intended for further publication in various media outlets.

Collaborated with the members of the Communications team to come up with effective social media strategy, including but not limited to platforms such as Instagram, Facebook and email. Acted as the in house videographer for Goonj, covering collection camps. Photographed the whole Not Just A Piece of Cloth Initiative's process of making My Pads, the same were published in the new Goonj Brochure. Designed a brochure to be sent to organizations for collaboration on the new initiative. Contacted different individuals to gather information regarding potential places to organize collection camps.

1. Collaborated and Edited Video Recordings of various faculty development programs conducted by Guru Angad Dev Teaching Learning Centre of MHRD meant for training higher education (both UG and PG) teachers of India in pedagogy & ICT skills to empower them to impart efficiently digital education to the students.2. Provided Administrative assistance in conduction of online workshops aimed to develop word processing, presentation and spreadsheet, assessment skills, translation skills, personality and communication skills, multimedia enriched presentation skills. 3. Used Autocrat and Excel for mass emails and online event management.

1. Drafted video content ideas aimed at improving lifestyle and mental health of viewers. 2. Edited 220+ videos for YouTube channel, helping the channel gain 820+ subscribers and 48,000+ views.3. Edited Podcast episodes under the theme of Management Lessons.

1. Founded the Catharsis Society to help students explore their passion and interests in the world of digital media. 2. Trained over 100+ secondary and high school students in the art of Filmmaking and post production.

Leading my 500+ student body, I work in three spheres: Ethics and Honor, Discipline, & Student Wellness. Went on to represent and win for my school in 30+ media, psychology and debate related inter-school competitions, competing with the students of top schools in New Delhi. As the School Spokesperson, I anchor events, raising school spirit. Representing the graduating batch of humanities, 2021, I delivered my final address in December.

1. Managed and Led a team of 15+ high school psychology students to organize peer counselling and mental health awareness sessions for middle to high school students under the guidance of the school counsellor. 2. Did Video Conferences with 30+students providing them with a safe judgement free zone to express themselves freely and talk about their mental health.

1. Managed and communicated with 150+ high school students from all across India in a two day virtual Model United Nations Conference. 2. Assisted as a part of Organizational Committee to organize the event.3. Acted as a pat of the Executive Board under the position of Vice-Chair Person for the committee Outright Action International, moderating debates on the issues of LGBTQIA+ community all across the globe.4.. Delivered the welcome and ending address for the faculty, administration and the delegates of the conference.