Mayank Gupta Email & Phone Number

Noida, Up, In

• Planned and executed national-level events with a reach of more than 50,000+ students• Facilitated corporate interaction for the students through various forms of engagement

Bengaluru, Karnataka, India

Roles and Responsibilities:• Conducted primary research on 200+ retail stores and identified actionable insights to drive DFS growth• Identified patterns on buying behavior through sales data analysis, using MySQL and MS Excel• Devised Marketing Strategy, prioritizing product portfolio for different customer segments in Bangalore• Performed application benchmarking & suggested 4 recommendations to improve user experience• Formulated sales plan for the DFS category and… Show more Roles and Responsibilities:• Conducted primary research on 200+ retail stores and identified actionable insights to drive DFS growth• Identified patterns on buying behavior through sales data analysis, using MySQL and MS Excel• Devised Marketing Strategy, prioritizing product portfolio for different customer segments in Bangalore• Performed application benchmarking & suggested 4 recommendations to improve user experience• Formulated sales plan for the DFS category and directed 200+ sales executives to drive sales campaignKey Achievements:• Spearheaded a successful campaign in Bangalore, increasing category sales by 17% and buyer share by 25%• Reduced the Brand-subcategory combinations by 30% and identified key performing SKUs using data analysis Show less

• Formulated and lead an email marketing campaign for the potential target FinTech clients• Performed market research on FinTech: Insurance and Lending technology landscape in India

• Conducted primary & secondary research to find the incidence & prevalence of PCOS• Performed competitive analysis and formulated Go-To-Market Strategy based on actionable insights gathered through data analysis

Hisar Area, India

Roles and Responsibilities:• Supervised the end to end operations for 8+ high EBIDTA products and coordinated with 25+ customers to provide the technical solutions at their end• Directed internal stakeholders for the development of 4+ new stainless steel products & maintained relationship with 6+ clients • Implemented data-driven solutions by using analytical tools like Tableau, Python, for defects reduction to increase the products' productivity• Conducted Market Research to… Show more Roles and Responsibilities:• Supervised the end to end operations for 8+ high EBIDTA products and coordinated with 25+ customers to provide the technical solutions at their end• Directed internal stakeholders for the development of 4+ new stainless steel products & maintained relationship with 6+ clients • Implemented data-driven solutions by using analytical tools like Tableau, Python, for defects reduction to increase the products' productivity• Conducted Market Research to identify the future market potential for 4+ new product applications to diversify in new market sectorsKey Achievements:• Increased production by 900+ tons per annum, leading to INR 12+ crores increase in revenue per year• Led the development of 4 new products to cater market needs, increasing total sales by 500+ tons per year• Improved productivity of 5+ products through data analytical methods, thus increasing yield by 7+%• Awarded S.T.A.R reward for improving the lead time and product quality of the products Show less

• Conducted user research through 4+ surveys and 15+ face-to-face interviews with users• Designed 20+ wireframes, using FIGMA software, to visualize the flow of the application• Drafted product requirement document & coordinated with 3+ teams to avoid bottlenecks• Performed beta testing on the app and collected in-person feedback from 25+ real users

Roorkee

• Spearheaded a 3-tier team of 80+ students & organized 14 sports and 5 informal events• Managed 2000+ participants (15% YoY increase) & handled budget allocation of 28 lakhs • Developed and implemented sponsorship strategies for the companies

Iit Roorkee

• Mentored 6 undergraduate freshmen to help them understand the challenges and opportunities present in IIT Roorkee and develop a smooth transition to campus life.• Provided assistance and support in academics as well as non-academic issues and encourage them to cope with academic, extra-curricular and personal problems.

Hisar Area, India

• Created a cohesive business case for two new stainless steel products to identify the potential future market scope• Formulated strategies for in-house product manufacturing through a rigorous feasibility study and established relationship with potential customers • Well appreciated by the COO and Director of the company in Final review meeting and received Pre-Placement Offer based on the performance

Roorkee

• Led a team of 12+ members for raising and allocation of sponsorship worth INR 2,00,000.• Planned and supervised the marketing activities for the sponsors ensuring utmost satisfaction, maintaining relationships with existing and potential sponsors.• Organised Half-Marathon in the city that witnessed a participation of 1100+ people.

Master Of Business Administration - Mba

• Selected as Campus Finalist among top 10 teams out of 800+ participants at Accenture Strategy B-School challenge Season 5 • Member.

Bachelor Of Technology (B. Tech), Metallurgical And Materials Engineering

Activities and Societies: Taekwondo I Music I Dance I Table Tennis • Secured Second Position in Individual Senior Poomsae in Open National.

Education record

Activities and Societies: Music | Dance | Swimming • Represented DPS Hapur in National Finals of Inter-DPS Indian Vocal music competition.