Mayara M. Email and Phone Number
🚀 Dynamic Campaign Manager | Salesforce Specialist | DV360 Expert 🚀Welcome to my LinkedIn profile! I'm Mayara, a dedicated Campaign Manager with a knack for orchestrating campaigns from inception to optimization. With a robust skill set spanning Salesforce order/tickets management, DV360 trafficking, and comprehensive campaign QBR/ weekly reporting, I thrive in fast-paced environments where precision and creativity intersect. I have a bachelor's degree in Social Communication and a post-graduation in UX from PUC-RS.Strategic Campaign Creation: I specialize in crafting strategic marketing campaigns from concept development to execution, I leverage my expertise to deliver campaigns that exceed expectations and achieve business objectives.Salesforce Proficiency: My proficiency in Salesforce ensures efficient order/tickets management and enables smooth collaboration across teams, ultimately enhancing campaign effectiveness and organization.Display & Video 360: With hands-on experience in DV360, I handle trafficking with precision and efficiency. Leveraging the capabilities of DV360, I optimize campaign delivery and maximize performance across digital platforms, ensuring campaigns reach the right audience at the right time.Reporting & Analysis: From quarterly business reviews (QBR) to detailed weekly reports, I excel in providing stakeholders with actionable insights and transparent visibility into campaign performance. My commitment to data-driven reporting ensures informed decision-making and fosters strategic alignment across teams.Let's connect, I'm always eager to connect with fellow professionals passionate about driving success in the ever-evolving world of marketing!
Engineer Access
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Customer Onboarding ManagerEngineer Access Jul 2024 - PresentSão Paulo, São Paulo, Brazil
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Client Solution ManagerEntravision Latam Nov 2021 - Dec 2023São Paulo• Led client solution strategies of Spotify's LATAM campaigns, across Brazil, Peru, Costa Rica y El Salvador. Optimizing campaign delivery and enhancing client satisfaction.• Campaign management, issue solver and implementation (Jira, Salesforce & DV360).• Collaborated with cross-functional teams to develop innovative digital solutions, significantly improving client engagement and awareness. • Spearheaded the execution of targeted advertising campaigns, leveraging data analytics… Show more • Led client solution strategies of Spotify's LATAM campaigns, across Brazil, Peru, Costa Rica y El Salvador. Optimizing campaign delivery and enhancing client satisfaction.• Campaign management, issue solver and implementation (Jira, Salesforce & DV360).• Collaborated with cross-functional teams to develop innovative digital solutions, significantly improving client engagement and awareness. • Spearheaded the execution of targeted advertising campaigns, leveraging data analytics to exceed key performance indicators.• Build custom sales presentations by preparing key data, historical findings and relevant research. Show less -
Customer Service SpecialistOperative Nov 2017 - Oct 2021São Paulo Area, Brazil• Delivered high-quality customer service for the US Publishers, solving complex issues and fostering long-term client relationships. • Expertise and technical support managing operations across multiples DSP/DMP’s such as Google Ads, GAM & Salesforce. • Quarterly business reviews and weekly reporting. • Advise during discovery and onboarding new Publisher accounts.• Maintained logs and documentation to detail key information regarding weekly meetings/calls. • Created and… Show more • Delivered high-quality customer service for the US Publishers, solving complex issues and fostering long-term client relationships. • Expertise and technical support managing operations across multiples DSP/DMP’s such as Google Ads, GAM & Salesforce. • Quarterly business reviews and weekly reporting. • Advise during discovery and onboarding new Publisher accounts.• Maintained logs and documentation to detail key information regarding weekly meetings/calls. • Created and maintained client trafficking guidelines with remote training to lhe trafficker team in India and to US clients.• Relationship with multinational team based in the US, UK and India. Show less -
Ad Operations CoordinatorOperative Aug 2011 - Dec 2014São Paulo E Região, Brasil• I started as a junior and was promoted until I became an Adops coordinator.• Daily intermediating the relationship between Microsoft, Operative, advertising agencies and rich media vendors in Brazil. • Material validation and ad policy. • Adapt rich media ads booked, third-party tags and conduct tests. • Issue standard reports to track the progress of the campaign and special formats.• Developed and executed training for team members in India and new employees… Show more • I started as a junior and was promoted until I became an Adops coordinator.• Daily intermediating the relationship between Microsoft, Operative, advertising agencies and rich media vendors in Brazil. • Material validation and ad policy. • Adapt rich media ads booked, third-party tags and conduct tests. • Issue standard reports to track the progress of the campaign and special formats.• Developed and executed training for team members in India and new employees, improving team capabilities and campaign results. Show less
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InternshipMedia Factory - Marketing-Digital Mar 2011 - Jul 2011São Paulo E Região, Brasil• Monitored and managed the social media profiles of major companies (Digitalks, Cemig, FGV,etc) on Twitter, Blogs, and Facebook, increasing brand visibility and engagement.• Published content and analyzed performance using Google Analytics, providing insights that informed strategic decisions and improved social media outcomes. -
InternshipVetrix Apr 2010 - Mar 2011São Paulo E Região, Brasil• Conducted media audits for Record Television Network, ensuring the accuracy of standard reports, campaign development, and the identification of programs.• Monitored commercial breaks and performed quality control in television programming, contributing to the network's content integrity and audience satisfaction.
Mayara M. Education Details
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Publicidade E Propaganda -
Goobec BrasilMídia Programática -
CnaSpanish
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Top LanguageBusiness English
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Cultural Norte Americano - CnaFce - First Certificate In English
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Cultural Norte Americano - Cna100
Frequently Asked Questions about Mayara M.
What company does Mayara M. work for?
Mayara M. works for Engineer Access
What is Mayara M.'s role at the current company?
Mayara M.'s current role is Account Manager | Campaign Manager | Ad Operations | Programmatic Media | Client Solutions | Customer Service Specialist | Digital Marketing | User Experience Analyst.
What schools did Mayara M. attend?
Mayara M. attended Puc-Rs, Centro Universitário Nove De Julho, Goobec Brasil, Cna, Top Language, Cultural Norte Americano - Cna, Cultural Norte Americano - Cna.
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