-Responsible for executing DTC marketing efforts in multi-million dollarcampaigns for top pharma client-Currently lead a team of experts across departments to collaborate in theexecution of integrated projects from paid media, website development, CRMstrategies, branded campaign work, print production, and more.-Accountable for overseeing the implementation of omnichannel marketingstrategies for campaign launch including CRM, SEM, website development, paidsocial ad creation, video production, field resources, and print production-Act as key partner during brief creation and decision-making processAccountable for representing work produced, ensuring it is delivered on timeand on budget-Own account's financial management, including SOW creation/review, billingand invoicing, resource forecasting, tracking and reporting-Responsible for identifying opportunities for growth and developing pitchpresentation-Own client relationship management, procurement negotiation and upsellopportunities-PLATFORMS USED: Adobe Workfront, IBM's TM1, Microsoft Teams, MS Office,ServiceNow, Okta, Miro, Tableau, Figma, Content Lab, Adobe Commerce, D365

-Responsible for overseeing the execution of marketing efforts for two national non-profit clients -Accountable for leading the development and implementation of multiple cross-functional campaigns, including SEM, paid social, lead generation, email marketing, and creative campaign assets -Shepherding the cultivation of a strong, positive client experience to drive growth -Responsible for partnering with SMEs to optimize performance against set KPIs -Owning the financial performance reporting and the quality of services for assigned accounts -Identifying required talents and skills for staff planning and team building -PLATFORMS USED: Slack, Google Workspace, Facebook Ads Manager, Saas tools, Basecamp, MS Office, Salesforce

-Managing client objectives for one of agency's largest accounts, streamlining15 team members involved in creative, SEM, web development, and public relations workstreams-Responsible for leading and mobilizing the integrated team towards the globallaunch of a revolutionary, fully sustainable footwear B2B product that will closethe loop on waste-Managing the execution of project scoping, planning, and resourcemanagement-Owning project management/workflow operations, ensuring quality andefficiencies-Responsible for anticipating potential roadblocks and recommending proactivesolutions to solve/streamline-PLATFORMS USED: Monday.com, Asana, Google Workspace, G4, MS Office,Basecamp, Microsoft Teams, Slack, WordPress, Joomla

-Responsible for implementing organic SEO content strategy that allowed the startup to rank in the top 5 for major swimwear shopping terms. By outranking major corporations in many key search terms, the company earned a spot in the Inc 5000s fastest growing companies in 2013, 2014, and 2015.-Responsible for overseeing campaign maintenance & KPIs - worked closely with paid media metrics to maintain & optimize campaigns.-Accountable for developing email marketing strategy and managing content calendar. Using omnichannel tools for welcome series, abandoned shopping cart, and customer fidelity tools, strategic input increased total gross sales by 30%.-PLATFORMS USED: SaaS, SEMrush, Google Analytics, Google Search Console,Facebook Ads manager, Google Adwords, Basecamp, Magento, Shopify, MSOffice, WordPress