Hikmet Mazmanoglu Email & Phone Number

Istanbul, Turkey

Istanbul, Turkey

Optimization & Automation: Modelling and implementation of algorithms in the User Acquisition context for hyper-casual and casual game marketing campaigns on different ad networks (Unity, Ironsource, Mintegral, Facebook, Applovin).- Arpu & LTV Prediction- Retention EstimationCollaboration with the Monetization team to optimize monetization processes and improving game revenue metrics eCPMs, A/B Testing for both UA & MonetizationKeywords: Statistics, Object Oriented Programming, Metaflow, AWS

Istanbul, Turkey

Marvin, the AI-powered marketing assistant: Campaign performance optimization in the Facebook marketing ecosystem:- Budget allocation among ad-sets or campaigns- Bid Management- Bid Multipliers optimization- Conversion Prediction- AB Testing Project Galaxy: - Complete overhaul of the existing code-base to build a modular, scalable data science frameworkML Supported Audience Creation:- Model performance improvement research & implementationKeywords: Reinforcement Learning, Bayesian Statistics, Object Oriented Programming, Supervised Learning, TF, Kubeflow

As of 2020, the Adphorus brand's been sunsetted and merged into Sojern.

İstanbul

Founding member of the new Data Science LabDevelopment of several decision support products: - Location+ : A location analytics solution giving suggestions on the next best locations to deploy ATMs (or similar entities) through evaluation of GIS Information.- Predictive Maintenance : Component based ATM failure prediction.- Credit Risk Analytics : Project on customer default probability detection & limit modification decision support- Task+ Addendum : Forecasting of incoming calls for call centers.Participation to Microsoft’s Machine Learning Hackfest in Milan (December 2016): Member of the Turkish Team in the event, working on the improvement of transaction forecasting in ATMs.Tools: Artificial Neural Networks, Decision Trees (CART, Random Forests), SVM, Boosting (Adaboost , Gradient Boosting Machine), PCA, Feature Selection (Mutual Information, Pearson Correlation etc..), Logistic Regression, Linear Regression

İstanbul, Türkiye

Modelling and development of several optimization-based decision support products:• Task+ : A workforce and resource planning tool which uses advanced simulation and optimization techniques to determine the optimal resource configuration in queue-based service environments.• Cash+ : Cash management optimization product which aims to minimize transfer and operational costs and idle cash, maximizing total liquidity and customer satisfaction.• Reload+ : A supply chain planning and route optimization tool which aims to solve different types of complex problems in logistics and various service industries.Participating to the development of the core P1M1 software infrastructure:• P1M1 Core Framework: The framework upon which the modular and intuitive P1M1 products are constructed.• P1M1 Core Engine: The engine incorporating various optimization engines developed in-house.

- Java to .Net Migration- Teaching OOP to other Interns

Master Of Science (M.Sc.), Artificial Intelligence

Bachelor Of Science (B.S.), Computer Engineering

Activities and Societies: GSÜS

High School Diploma