Responsible for planning, budgeting, strategizing and end-to-end delivery of digital projects across the Hospitality & Real Estate arms. Working on following brands:Hilton, Marriott, Taj, Fourpoint, Crown Plaza, Golden Sands, Arenco's commercial & residential real estate PortfolioAchievements:Centralized Hotel Chain Web Portal, App, CMS and Booking EnginesImplemented digital content/collateral network - 60% reduction in collateral printing across the chainAmadeus Booking Engine, GDS, PMS, CMS implementation Sales Force (Propertybase) implementation and integration with JDE, Digital Marketing Channels and external Real Estate Listing platforms, including PropertyFinder, Bayut, Dubizzle etc.Formed & nurtured in-house digital team, effectively reducing external dependency by 30%Introduced centralized booking systems (GDS, CRM), controlling online platforms to reduce hotel rate disparity by 29%

As a Senior Digital Project Manager, I led the delivery of complex digital projects, managed client relationships, and spearheaded digital activations at major client events. My role combined strategic project management with account management, ensuring client objectives were achieved through innovative digital solutions and memorable experiences.Key Responsibilities:Managed the full lifecycle of digital projects, from discovery and planning to execution and launch, ensuring delivery on time, within budget, and aligned with business goals.Client Account ManagementPlanned and executed digital activations for client events, integrating interactive displays and immersive experiences to boost engagement.Led teams of developers, designers, and analysts, ensuring effective collaboration using tools like Wrike to manage tasks and timelines.Performance Marketing and AnalyticsDeveloped project plans, sitemaps, and wireframes, and provided strategic advice to clients on digital strategies and best practices.Budget and Resource Oversight: Managed budgets and resources to ensure projects were cost- effective while maximizing ROI.Mentorship and Team DevelopmentAchievements: Successfully delivered +60 multi facade digital projectsLed large scale projects for both the government and private sector across the MENA region

As a Digital Project Manager, I have led end-to-end delivery of digital projects, including mobile apps, websites, portals and Intranet products. Ensuring alignment with client goals and business strategies. I have conducted discovery workshops to define project scopes and gather requirements, followed by detailed project plans, sitemaps, wireframes, and process flows using tools like Figma and Microsoft Project. This sets a solid foundation for coordinating workflows across cross-functional teams and managing timelines, budgets, and resources to keep projects on track.Leveraging analytics platforms such as Google Analytics and Microsoft Clarity, to inform data-driven decisions and optimize user acquisition and engagement strategies. My focus on seamless integration of digital tools, APIs, and third-party platforms ensures cohesive functionality and a strong user experience across all digital channels. Throughout the project lifecycle, I have served as a key consultant to clients, advising on strategic decisions and keeping stakeholders informed with clear communication. I have fostered effective collaboration among developers, designers, and analysts through tools like Slack and Microsoft Teams, while also mentoring junior project managers. My approach combines strategic planning, data optimization, and team leadership to deliver high-impact digital solutions that drive measurable results.

Supported digital project managers by coordinating tasks, managing timelines, and ensuring effective communication across teams. I thrived in fast-paced environments, handling multiple projects simultaneously while maintaining attention to detail and ensuring projects were delivered on time and within scope.Assisted in planning, scheduling, and coordinating digital projects from initiation to completion.Maintained project documentation, including timelines, status reports, and meeting notes.Liaised with cross-functional teams (developers, designers, QA team) to ensure project alignment.Tracked project progress and proactively addressed any issues or roadblocks.Supported in resource allocation and task assignment to optimize team productivity.Communicated project updates to stakeholders and managed client expectations.Assisted in the preparation of project briefs, presentations, and post-project evaluations.

• Responsible for Procurement of Fleet vehicle inventory.• Managing, forecasting, purchasing buffer stock for fleet vehicles • Co-managing and helping with the implementation of RFID and bar-coding in the fleet store.• Completing extensive spreadsheets for monthly fleet stork and store reports.• Vital part of the team implementing Duty-slip fo the Fleet vehicles.• Meeting and negotiating with fleet supply vendors• Support and analysis of monthly fleet fuel reports• Assisting with creating extensive project plans and setting timelines