As the SEO Specialist, I enhance the online visibility of automotive brands through effective SEO strategies. My role includes conducting keyword research to identify relevant search terms, optimizing website content and structure to improve rankings, and developing engaging, SEO-friendly content. I analyze performance using tools like Google Analytics, Google Search Console and other SEO software to track progress, report performance and identify areas for improvement.

• Develop and implement comprehensive marketing strategies tailored to each client’s unique needs and objectives.• Serves as the main point of contact for a portfolio of automotive dealership clients, building strong relationships and providing exceptional customer service.• Oversee the layout, content copy, visual aesthetics, and usability of automotive dealership websites.• Oversee the creation and execution of multi-channel marketing campaigns, including Paid Search (SEM), social media, email marketing, and website optimization.• Develop and implement email marketing campaigns using the dealership’s CRM or platforms, such as Constant Contact.• Act as a trusted advisor to clients, providing strategic guidance and insights to help them achieve their business goals.• Develop and implement comprehensive SEO strategies tailored to each client’s unique goals and objectives. • Conduct keyword research, competitor analysis, and site audits to identify opportunities for optimization.• Collaborate with internal teams, including content creators, developers, and designers, to implement on-page and off-page SEO tactics.• Monitor and analyze website performance using tools such as Google Analytics and Google Search Console, providing regular reporting and insights to clients.

Responsible for the development and performance of the Health Science, Nutrition, and Life/Physical Science sales team's revenue and profit goals.Jones & Bartlett Learning, a division of Ascend Learning, is a world-leading provider of instructional, assessment, and learning-performance management solutions for the secondary, post-secondary, and professional markets.

• Sales Manager for the Health Science & Nutrition team, providing leadership and focus by actively assisting in the development of individual and team goals. • Responsible for sales of Health Science, Nutrition, and Emergency Care in assigned territory.•Sales Manager Accomplishments: 2011 Higher Education Sales Team of the Year, 2011 Revision of the Year. •Sales Accomplishments: Jones & Bartlett's Outstanding Sales Performance Awards in 2004, 2006, 2008, and 2009.

•Responsible for sales of Health Science, Nutrition, and Emergency Care Higher Education sales for assigned territory.• Developed and implemented a territory plan to reach assigned sales revenue targets along with marketing and editorial goals.•Sales Accomplishments: Jones & Bartlett's Outstanding Sales Performance Awards in 2001, 2002