Katrina Mccoy Email & Phone Number

Greater Los Angeles Area

Greater Los Angeles Area

JACK IN THE BOX - Encore Nationwide - IRVINE, CA, Jan 2014• Drove brand awareness to 800+ target consumers in a 6 hour time span• Facilitated consumer interactive games • Supervised and guided local staff in overseeing activation interactives• Performed general FM duties including footprint setup and tear down SODA STREAM - Encore Nationwide - BEVERLY HILLS, CA, April and June 2012• Instilled brand loyalty in high profile celebrities and their children at Kidstock• Directed a kid friendly flower planting workshop• Trained and managed local staff on workshop direction and assistance• Purchased event materials and performed general FM duties AMERICAN EXPRESS - Ogilvy Action - Los Angeles County, Sept 2011 - Dec 2011• Visited merchants promoting the Shop Small Initiative and Small Business Saturday• Placed signage and built rapport between American Express and their merchants• Executed 600+ visits within 4 months and performed general FM duties Additional Activations:• CHEX MIX - Fusion Marketing - San Dimas, CA - Nov 2011• DICKEY’S BBQ - JSF Marketing - Chino, CA - July 2011• CHARTER COMMUNICATIONS - Direct Marketing Specialists - San Gab Valley, CA - Nov 2009-Feb 2010• THE GOODS CLOTHING - Los Angeles, CA - July 2009• AT&T UVERSE - LA Marketing Firm, INC - San Fern Valley, CA - Jan 2009-July 2009

Gardena, Ca

• Coordinated and managed promotional program orders • Evaluated and hired independent contractors centered around program order position requirements and client needs• Communicated details and updates with clients and their respected representatives• Performed general office administration duties

Greater Los Angeles Area, Orange County, And Inland Empire

Promoted various brands by directly engaging targeted consumers utilizing various marketing strategies including: o Product demonstrationo Sweepstakes registrationso Premium distributiono Survey administrationo Lead collectiono Brand messaging deliveryo Green screen photo generationo Performance choreographyo Stencil and art applicationo Food preparation and sample distributiono Fitness directiono Ride operation

Us - Various Locations

• Toured medical and health tradeshows encouraging Allied Health Professionals to carry SALONPAS• Lead local market staff in the collection of thousands of leads as well as the gathering of niche consumer information • Coordinated travel arrangements based on a given budget• Performed general FM duties

West Lake Village

•Developed and tested different direct sales strategies for a line of eco-friendly household products•Managed all aspects of the program including venue booking, training staff, confirming events with all client and venue POCs, and event facilitation•Responsible for product management

Certification, Emergency Medical Technology/Technician (Emt)

Bachelor Of Science (B.S.), Athletic Training

Bachelor'S Degree, Athletic Training

Activities and Societies: 4 year all SCIAC in Pole Vault, Student Academic Advisory Comitee, Student Athletic Trainers Club, Ramona Middle.