María Cecilia Correa Email & Phone Number

Provincia De Buenos Aires, Argentina

B2B market research to identify business opportunities in the world of Foodservice, based on the analysis of Insights and trends in the gastronomic world. Sources: In house surveys - Agencies surveys (Kantar & Others) - Desk researchPermanent contact with the marketing, R&D, CTI, sales, BI and innovation teams to search for opportunities in the different categories (dressings, savoury items and desserts)Advising the different teams for the design of qualitative/quantitative studies… Show more B2B market research to identify business opportunities in the world of Foodservice, based on the analysis of Insights and trends in the gastronomic world. Sources: In house surveys - Agencies surveys (Kantar & Others) - Desk researchPermanent contact with the marketing, R&D, CTI, sales, BI and innovation teams to search for opportunities in the different categories (dressings, savoury items and desserts)Advising the different teams for the design of qualitative/quantitative studies, pre/post testing of assets.Responsible for the relationship with the different agencies during the execution of the study and presentation of the final recommendations.Analysis of the different gastronomic channels (independent restaurants and chains) to understand: how do they feel?, what do they think?, uses & habits, top dishes Show less

Provincia De Buenos Aires, Argentina

Expand category growth by strengthening the main shelf, as well as the perimeter.Assortment analysis of the Snacks category: selection of the correct portfolio based on sales inputs and category insights.Development of planograms, POP material and ideal assortment by channel. Development of cross-category promotions.Identify business opportunities based on Insights analysis from different agencies (Nielsen, Kantar) and taking into account the seasonality of the category.Field… Show more Expand category growth by strengthening the main shelf, as well as the perimeter.Assortment analysis of the Snacks category: selection of the correct portfolio based on sales inputs and category insights.Development of planograms, POP material and ideal assortment by channel. Development of cross-category promotions.Identify business opportunities based on Insights analysis from different agencies (Nielsen, Kantar) and taking into account the seasonality of the category.Field trips with Trade Marketing and Sales teams to collect market information Show less

Buenos Aires

Quantitative market research: brand health studies, pre/post advertising tests, shopper and adhoc.Preparation of questionnaires and field materials, progress checks, analysis of the results and preparation of final reports.Execution of the E2E sales process for market research studies. Design of proposals and negotiations.Responsible for customer relations during project execution and presentation of final recommendations.

Vicente Lopez

Quantitative & Qualitative market research: brand health studies, pre/post advertising tests, shopper and adhoc.Preparation of questionnaires and field materials, progress checks, analysis of the results and preparation of final reports.Execution of the E2E sales process for market research studies. Design of proposals and negotiations.Responsible for customer relations during project execution and presentation of final recommendations.

Belgrano, Ciudad Autónoma De Buenos Aires - Argentina

E-mail Marketing and Trade Marketing.Execution and evaluation of customer loyalty and relationship programs.Writing newsletters and preparing communication pieces.Preparation and presentation of reports to clients.Relationship with agencies, media, suppliers and partners.Market research: satisfaction surveys and mystery shopper.Planning and preparation of technical training and corporate events.Identification of market trends. Analysis of opportunities for new clients

Belgrano, Ciudad Autónoma De Buenos Aires - Argentina

E-mail Marketing and Trade Marketing.Execution and evaluation of customer loyalty and relationship programs.Updating databases.Logistics (sending and receiving incentives).Alliances and agreements with other organizations for benefits.

Belgrano, Ciudad Autónoma De Buenos Aires - Argentina

Electronic billing and payments.Purchase of supplies.Customer service: complaints and quality control of the service.Software sales: budgets, monitoring of clients and potential clients until the sale is made, loyalty plans. Event organization.

Bachelor'S Degree, Communication Sciences

Bachelor'S Degree, Public And Institutional Relations