Michael Chang Email & Phone Number

Taipei City, Taiwan

- Led a 3-year digital transformation program for a global consumer electronics component supplier to uplift operating profit by 70% through shaping the digital agenda, designing / delivering ~20 digital use cases to enable impact, and setting the future aspiration of one unified enterprise architecture

Taipei City, Taiwan

- Led a 3-year digital transformation program for a global PC contract manufacturer to enable business impact through driving the agile IT transformation and built new businesses outside the core (adjacency)- Upgraded the digital foundations of global Chinese PC and mobile manufacturer by defining data architecture, master data management, and front-end tools to allow near real-time data availability and improved accuracy

Beijing City, China

- Embedded in the China Incubator of a leading premium automaker to build new innovative ventures for the OEM and auto market- Led a 1-year digital transformation for the supply chain operations of a global Chinese PC and mobile manufacturer

Shanghai City, China

- Designed the China route-to-market plan for a leading toy company starting with the value proposition in this market, city evaluation and prioritization, channel outlook and prioritization to salesforce planning and a 10-year financial model- Supported the reorganization of Chinese channel partners for two US software companies to ensure proper incentives, compliant behavior, and sustained growth using market research and industry benchmarking

Taipei City, Taiwan

- Built up China Innovation Hub by driving key areas such as defining market strategy for specific service lines, codifying best practice references, and opening DCC Beijing

Taipei City, Taiwan

- Attached to Cultural Affairs Department of New Taipei City- Designed and executed project to digitize official documents from 1985 to 2010 by creating a database and sorting logic to allow easy searching

Beijing City, China

- Evaluated alternative business models for a leading white goods maker in China by investigating adjacent industries and how best to leverage their existing distribution and POS network with detailed market sizing, monetization analysis, and plan for implementation- Participated in an IT Application Development and Maintenance LEAN program for a leading bank in Southeast Asia; conducted multiple walkthroughs to identify and quantify improvement opportunities in response service level… Show more - Evaluated alternative business models for a leading white goods maker in China by investigating adjacent industries and how best to leverage their existing distribution and POS network with detailed market sizing, monetization analysis, and plan for implementation- Participated in an IT Application Development and Maintenance LEAN program for a leading bank in Southeast Asia; conducted multiple walkthroughs to identify and quantify improvement opportunities in response service level, quality, and resolution time- Served as project manager in a major product launch in China for a global software company including online and offline store design, supply chain planning, and execution Show less

Shanghai City, China

- Designed and executed the launch for the branded online store and 2 offline retail stores which offered German quality, customizable furniture delivered to the customer's home in 3 weeks- Focused on brand positioning for the Chinese market in line with focus group research, online store functionality, and offline store design through selecting and coordinating with external agencies- Planned marketing campaigns, online marketing initiatives, KPI monitoring and cost control of… Show more - Designed and executed the launch for the branded online store and 2 offline retail stores which offered German quality, customizable furniture delivered to the customer's home in 3 weeks- Focused on brand positioning for the Chinese market in line with focus group research, online store functionality, and offline store design through selecting and coordinating with external agencies- Planned marketing campaigns, online marketing initiatives, KPI monitoring and cost control of marketing agencies for SEM/DSP/affiliate marketing, and improvements to online store based on Google and Baidu Analytic data to improve purchase conversion rate Show less

Beijing City, China

- Participated in the design and pilot phase of a 2-year transformation for a major insurance company in China to increase their product value and volume by redesigning product, customer segmentation, and selling model- Managed the pilot branch in Sichuan

Evanston, Illinois

- Provided phone, email, and in-person support at the IT helpdesk call center and on-campus service centers - Managed a group of student consultants, providing quarterly performance reviews as well as disciplinary actions- Undertook personal projects to better the service NUIT offers such as maintaining the internal Wiki pages and evaluating virus removal tools

Beijing City, China

- Created an error prevention and data verification mechanism to support a daily data logging program responsible for compiling every single sponsored ad click over 24 hours and used as the backbone system for the analytic teams in the department

Beijing City, China

- Developed an internal auditing and financial system for a leading Chinese telecom company to be used by over 2000 employees in the Beijing branch, using Cisco Database and Java on IBM Websphere

Hong Kong

- Provided research for daily requests and composed weekly reports on Chinese steel manufacturing companies and global ore industry for the Commercial Banking division

Bachelor’S Degree, Computer/Electrical Engineering, Economics

Activities and Societies: Rugby, Taiwanese American Student Club, NUIT, Daily Northwestern, Boxing Dean’s List BS/MS Candidate Taiwanese.

High School, Ib Diploma

Activities and Societies: Student Newspaper, Film Society, Habitat for Humanities, Rugby, Track & Field, Wushu Editor-in-Chief of “.