Ch Sohaib Email and Phone Number
Who I Am:“An accomplished marketing professional driven by a relentless pursuit of growth, I bring over 12 years of progressive expertise in Corporate Communication, Business Development, Marketing, and Branding to the table. My skill set encompasses a wide spectrum of capabilities, including mastery in Public Relations, strategic Brand Narrative Building, impactful Influencer Marketing, adept Media Management, an influential Digital Presence, deft Customer Relationship Management, the art of building sustainable Strategic Partnerships, and a wealth of experience in orchestrating and optimizing high-impact Events” Personal Attributes:• Hard work as well as smart work with honesty and integrity is my policy.• Responsible and reliable professional in supporting and enabling team effort to produce long term sustainable development.• An aggressive “go-getter” with a track record of performing out of the box.Marketer | Campaigner | Enthusiast | Consultant | Entrepreneur
The Linkers Group
View- Website:
- thelinkers.org
- Employees:
- 8
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FounderThe Linkers Group May 2019 - PresentLahore, PakistanThe Linkers Group, Startup consultancy firm specializing in building & serving the Freelancer and Entrepreneur community!• Cultivate and expand the community of entrepreneurs and freelancers that The Linkers Group serves. This involves outreach, engagement, and fostering a sense of belonging among our members.• Oversee business development efforts, especially in establishing key partnerships and strategic alliances. Including networking, negotiating partnerships, and exploring opportunities for growth.• Championed the holistic management of business operations, orchestrating the formulation and execution of high-impact strategies, cultivating top-tier teams, and rigorously upholding industry compliance standards to yield targeted and exceptional results.• Provides comprehensive incubation service to startup’s, SME’s and growing business that includes mentor matching, network opportunities and workshops.• Define key performance indicators (KPIs) and regularly measure and report on the organization's success against these metrics. Make data-driven decisions to guide the company's growth.Marketing & Branding | Financial & Legal | Mentoring & Training | Event Management -
Member Of Membership CommitteeMarketing Association Of Pakistan Lahore Chapter (Official) Jul 2021 - Jun 2023Lahore, Punjab, Pakistan -
Head Of Strategic PartnershipsMentor Health Sep 2021 - Mar 2023Pakistan• Identifying and developing strategic partnerships with leading Banks, Fintech, E&Q - Commerce, Healthcare providers, Technology companies, and other healthcare-related organizations.• Developing and managing key performance metrics to measure and track the success of partnerships.• Developing and managing relationships with external partners to ensure partnership success.• Negotiating and executing agreements with partners.• Working closely with internal teams to ensure that partnerships are integrated into the company’s overall business strategy.• Working closely with marketing, sales, and product teams to ensure successful partnerships and optimal customer experience.• Supporting the development of new products, services, and solutions through strategic partnerships.• Representing the company at external events and conferences.• Staying up-to-date with industry trends and best practices in order to identify new opportunities.• To create successful In-App partnerships with Banks, FinTech, E & Q commerce.• Run successful campaigns with new and existing partners according to the fest. -
CmoCubes & Dots Nov 2022 - Feb 2023Lahore, Punjab, Pakistan -
Community Head & Franchise Partner - Lahore ChapterMentor Club (Pvt.) Ltd Jan 2020 - Jan 2023Lahore District, Punjab, Pakistan -
Co-FounderJbc Mar 2018 - Mar 2020Lahore, Pakistan
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Corporate Relations ManagerTransparent Hands Jan 2016 - Apr 2019LahoreMain tasks and duties:• Develop new partnerships with key partners on local, regional, and global levels.• Design strategies to drive sales growth and increase profitability.• Manage and implement, ATL ’ BTL ’ TTL activities with brand positioning and strategy.• Coordinate with the media, research, digital and creative partners for campaign planning and execution.• Developing rapport with sponsors for maximum client retention and responding promptly to their complaints. • Developed a comprehensive marketing plan to increase brand visibility and clientele/donor.• Develop corporate social responsibility (CSR) programs for the private sector to contribute in covering the social enterprise needs.• Donors management, Proposal write ups, Follow ups, Drafting and following up on MOU's, Preparing Presentations, Monthly meetings, Quarterly Reporting. • Organize current and planned activities and setting priorities, evaluating required resources, and presenting a practical action plan.• Working on corporate relationship development to enhance panel enlistment.• Operating and maintaining fund raising activities with the corporate clients.• Manage Event for the key accounts from strategy to execution for all marketing objectives, including branding, event planning, and execution.• Managed daily business needs, including marketing collateral, public relations, and branding updated.• Launched and managed “Campaigns” locally & Internationally with the collaboration of various renowned Food chains & other Brands.• Campaign Design & Launch: “Food For Life” deal Launch with Fri-Chicks all across Punjab.• Campaign Design & Launch: “A Bite For Healthy Life” deal Launch in Jammin & Java.• Campaign Design and Launch for International Level: “Help us to improve the health of disadvantaged people in Pakistan” deal Launch with Exoticca. • Campaign Design and Launch: “Comforting Lives with a Pair of Socks” deal Launch with Sockoye all across Pak. -
Marketing ExecutivePeople Management Services Jan 2015 - Dec 2015LahoreMain tasks and duties:• Plan and manage sales and marketing resources according to agreed budget.• Maintain and develop existing and new customer through appropriate proposition and ethical sales method, and relevant internal liaison, to optimize quality of service, business growth and customer satisfaction.• Develop ideas on product innovation in order to achieve competitive advantage.• Coordinate with all concerned departments for successful execution of the strategy.• Analyze relevant market research such as customer’s behavior, competitor’s activity, international trends etc. for product growth and development.• Developed comprehensive individual reports highlighting areas of strength and development.• Keenly observed key account management daily business process and proposed initiatives to introduce new product lines.• Tracking job orders including complete follow-up from query receiving, costing, pricing, and quotations, processing a complete timeline for the customer till maturity.• Seek out new marketing opportunities that fit with the brand and maximizing all opportunities for growth. -
Business ConsultantUniversity Of South Asia Apr 2014 - Oct 2014LahoreMain tasks and duties:• Establishing Sops for sales, creating business opportunities and participating in cross functional activates that promote organization image.• Develop evaluation programs to meet the needs of students either on a group or individual basis.• Being a Consultant constantly lookout for seriously talented students by developing and maintaining a healthy candidate pipeline.• Responsible for the effective communication of recruitment and admission policies and procedures throughout the University and to prospective students, teachers and parents.• Plan, develop and review critical admission and recruitment functions and in consultation with staff, set performance targets for the teams, and goals, objectives and priorities for the office. Proactively initiate reviews and be accountable for their fruitful and productive outcomes.• Full knowledge of the program objectives, purpose and instructional scope. -
Research & RecruiterFreelancer Jan 2013 - Feb 2014Main tasks and duties:• Analyses the information and examines the documents for accuracy. Any errors should be fixed or deleted first before it can actually be entered in the database.• Provide research and analysis on a range of consultancy projects from basic HR best practices to large transformation projects.• Oversee in writing and forwarding all employee related letters.• Research and recommend new sources for active and passive candidate recruiting.• Post openings on different online recruitment portals.• Efficiently and effectively fill open positions.• Conduct regular follow-up with managers to determine the effectiveness of recruiting.• Review applicants to evaluate if they meet the position requirements.• Conduct prescreening interviews.• Upgrade reference and background checks for potential employees.• Provide knowledge and support on reward projects aimed at supporting organizations with the current practices to improve their competitiveness.• Counsels employees regarding work, family, or personal problems.
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Business CoordinatorVigour Impex, Pakistan Jan 2011 - Nov 2012LahoreMain tasks and duties:• Provides excellent customer service, handling queries, advice and complaints to ensure customer satisfaction and repeat business.• Monitoring and executing of merchandising activities.• Working closely with the marketing team, and 3rd party vendors to ensure the issues reported by the customers are resolved quickly and efficiently.• Corresponding and dealing with local, foreign customers, and other vendors.• Collecting quotations of different items from the vendors and price comparisons.• Oversee and responsible for the Identification of Potential Markets and products.• Continually identify and evaluate key marketplace trends and seek opportunities for to create relevant affiliate partnership and co-marketing offerings. -
AssistantShl/Sims Jun 2008 - Dec 2010LahoreMain tasks and duties:• Multi-tasking, prioritizing, and managing projects timely.• Responsible for managing day to day operations and progression.• Develop HR policies and prepare inline documents with the organization vision.• Organizing engaging staff training sessions, workshops and activities.• Having heart to heart talks with staff members who are facing performance related obstacles. • Plan, manage and communicate special projects and programs such as employee recognition, wellness, benefits, recruiting, performance management, and employee surveys.• Budgeting and forecasting with periodical controls, variance analysis, management reporting.• Develop a pool of qualified candidates in advance of need.
Ch Sohaib Education Details
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M.Sc In (Business Statistics & Management) -
Govt Islamia College LahoreDiploma In Practical Accounting Management -
Punjab College Of CommerceCommerce -
Govt Science CollegePre-Engineering -
Govt. High School Allama Iqbal Town LahoreScience
Frequently Asked Questions about Ch Sohaib
What company does Ch Sohaib work for?
Ch Sohaib works for The Linkers Group
What is Ch Sohaib's role at the current company?
Ch Sohaib's current role is Founder - The Linkers Group | Marketer | Enthusiast | Consultant | Entrepreneur.
What schools did Ch Sohaib attend?
Ch Sohaib attended University Of The Punjab, Lahore, Govt Islamia College Lahore, Punjab College Of Commerce, Govt Science College, Govt. High School Allama Iqbal Town Lahore.
Who are Ch Sohaib's colleagues?
Ch Sohaib's colleagues are Alam Munir, Sehrish Adnan, Sehrish Adnan, Faheem Qadir, Rabeel Qader.
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