Create and oversee all brand design and visual content including social mediaassets & messaging (Instagram, TikTok, LinkedIn), website design, copy, print anddigital marketing assets, video production, internal creative, packaging andgeneral creative direction for the company’s brand identity.

• Garnered 1B+ views for Jay Shetty’s Facebook, YouTube, and Instagram by producing, writing, & directing scripted and non-scripted, short-form content.• Managed and scheduled the social media content pipeline and asset calendar across a team of videographers, editors, and Jay Shetty.• Oversaw the pre and post-production process of 9+ videos monthly: wrote, casted, location scouted, budgeted, creative directed, and post production feedback.• Managed budget and legal forms between myself, actors, editors and Jay.• Acted as Jay Shetty’s Assistant Creative Producer for his first-ever live event, which sold out at the Ace Theater in Los Angeles.• Analyzed MoM, WoW data across platforms to recommend key learnings that drive Jay Shetty’s social media engagement: top-performing content themes, post time of day, day of week, video length, view-through drop off, and more.• Leveraged insights to inform new content and creative ideas accordingly.

• Managed 4+ social media accounts: produced professional and engaging content, with daily upkeep and posting.• Coordinated up to 10 theatre troupes monthly to create, schedule, and approve content for every upcoming show.• Coordinated and produced the Summer and Winter Improv events; managed 30+ teams to align scheduling, budgeting, and promotional material efforts.

• Effectively work in teams to monitor patron safety• Efficient in Microsoft Office Suite• Responsible for expanding and creating swim instruction training• Learned the virtues of responsibility and vigilance• Certified in CPR, AED, and First Aid

• Responsible for daily tracking, data input, and scheduling of city Trolley services and drivers• Weekly analyzed trolley tracking system for comparison versus previous months, seasons, and years

• Oversaw, executed, and promoted a campus-wide event to engage the Orange County community with working Impro artists, scholars, and practitioners.• Researched and developed 20 workshops that taught improvisational skills and educated the community on its benefits beyond the acting world.• Wrote 2 blogs weekly by conducting interviews with various Impro presenters to promote the presenters’ workshops.• Developed branding and creative, including logos, posters, and other marketing materials for the symposium.

• Wrote and edited at least four editorials for each monthly publishing of the magazines• Handled Fall & Winter event logistics• Researched story ideas related to internet marketing, social media marketing,mobile marketing, and print advertising• Pitched advertisements and marketing strategies for the rebranding of theBridal magazine• Managed Facebook, Instagram and Twitter for online marketing

•Developed and coordinated University Fitness Sessions in the Student Union•Responsible for data input of Fitness Center and Student Union usage•Trained and responsible for Fitness Center safety program •Organized and handled customer service duties for Fitness Center and Student Union