• Successfully managed over 50M in spend per fiscal year across two brands - Closed the FY23 budget within .004% of the target number required - Developed a high level of competency on purchase order management, vendor management, cross-functional communication, and input on key decision-making - Trained other brand leads on how to manage the budget, understand the workflow, and navigate the internal systems• Successfully problem-solved and managed frequent and complex invoicing setbacks due to vendors, as well as major changes in the invoicing system - Became a subject matter expert on the tools used to manage the budget and invoice processing, utilizing SAP, Serrala, Opentext, and Ariba software to identify issues that hindered the business - Collaborated cross functionally while delegating tasks and projects to ensure the successful payment to vendors• Managed and supported the successful launch of the Hizentra App Update - 20% patient adoption rate - Nominated for Patient Persistence and Adherence award by PM360 Magazine• Successfully planned and coordinated therapeutic area conferences and sponsorship events including ACAAI, AAAAI, and national IDF Walks - Coordinated and presented Pre-Conference decks - Managed KOL engagement plannings - Ensured materials were up-to-date, ready, and delivered on-time• Supported the development and pull-through of sales materials and messaging materials for multiple therapeutic areas

• Drive marketing and communications activities across Bosch, Robinair, OTC, and Actron branded products.• Collaborate with business and product area owners to develop, coordinate and manage marketing communications strategies in alignment with go-to-market strategy. Analyze brand funnel, develop and implement to improve brand preference and positioning.• Create and execute integrated marketing communication plans across various mediums including target audience, media selection, creative direction and budget management. Monitor and measure value and cost effectiveness.

Program that consists of 6-month marketing rotations. Each rotation takes place on a different Marketing team.- Managed content on social media channels using Sprinklr, a CXM platform- Developed new social media initiatives on Instagram, Facebook, and YouTube to engage the community- Created and optimized digital advertising campaigns using previously unutilized channels- Identified actionable insights from website data and paid campaign results- Conducted market research to provide digital marketing recommendations for the rollout of a new product line

• Created a comprehensive Marketing Plan based on the company's business goals• Identified strategies and executed tasks at all levels of the Marketing funnel: - Hubspot Email campaign - Search Engine Optimization - Blog content creation - CRM management - Social media management• Redesigned and managed website using Wordpress and the Divi builder• Implemented Hubspot’s sales and marketing platform to perform email marketing, create forms, and add lead-generators to the site• Utilized photo-editing software such as Canva and Krita to create info-graphics and images• Created Marketing collateral using Prezi and video capture for the sales team used in presentations to CFO’s of other businessesHighlights/Results:• 47.44% increase of new users (Google Analytics)• 26.54% increase in page views (Google Analytics)• Improved search engine optimization so that the site now ranks in the top 3 results for 5 of our key target keywords• Now outperforming 4 of 6 competitors in traffic and search engine visibility (SEMrush)

• Curated over 140 posts using Instagram, Facebook, and Pinterest• Engaged in daily customer interaction through social media outlets• Monitored and pulled data from Google Analytics into Excel to monitor campaign trends • Performed SEO for meta-information of products using SEMrush• Managed product details in Magento• Created content for IBM SMS campaign which contributed to a 240% increase in sessions from SMSHighlights: o 247% increase in sessions from Facebook Messenger Campaign o 170% increase in revenue collected from Facebook Messenger Campaign in the month of January o Messenger campaign resulted in a .11% increase in total revenue for the month of January

• Assisted with the implementation of a customer experience (CX) program using MedalliaPre-launch:• Became certified in Medallia and trained others internally• Updated contacts using SalesforceLaunch:• Cleaned Excel data and assisted with survey implementationPost-Launch:• Monitored feedback• Performed data analysis to communicate systematic themes

• Work directly with Sungard Availability Services global partner marketing, solution marketing and North America field marketing teams.• Analyze and aggregate targeting data used in demand generation programs.• Create reports and other content using Word, Excel and PowerPoint.