Advertising professional, Multimedia Producer and Commercial Director as a profession.• Audiovisual Executive producer, owner of Studio Club, a 100% digital production company.• Extensive experience in the commercial media area, working progressively with its evolution, starting my career in print media, going through open TV, pay TV, digital and mobile platforms, always seeking to extract synergy with a "cross-media" strategy.• Structuring and managing the production team, fundraising for advertising sponsorship (on/offline), as well as studying the potential market.• Deep knowledge in advertising on "mobile" platforms (inbound and outbound), including video, image, text formats and adaptation of these formats to the platform.• Close relationship with TV stations, programmers, streamings and main digital channels.• Close relationship with advertising agencies and direct clients nationwide.• Knowledge of KPIs to define sales strategy and generate performance reports. Lead capture campaigns, engagement, awareness, surveys.• Proactive, collaborative and enterprising profile.• Marketing team management in communication vehicles.• Management of the Commercial Planning and Operations areas (OPEC).• Experience in media negotiations with government agencies.• Bachelor's degree in Social Communication with a postgraduate degree in Marketing and an MBA in Business Management. Specialization in Executive Multimedia Production.