Lead National SME Business. Lead the Small & Medium (SME) Enterprise segment with an aim to retain the market leadership. Strategy formulation for the sustainable growth of SME Business.

Manage & grow the Emerging Segment of Enterprise Business. Drive overall revenue of Emerging Dhaka South Business.

 Responsible for SME Sales.  Lead 100+ sales team in SME operation. Achievements: “Best Region- SME” in 2020 award received for overall performance in 2020.  “Best Region- SME” in 2019 award received for overall performance in 2019. Achieved certificate for being the “Top performer of Q1, 2018”.  Achieved certificate for being the “Top Team Leader in Device sales” in 2018.  Achieved certificate for being the “Runner up of Team Leader in Device sales” in 2017.  “Best Regional B2B Manager” Award received for the overall performance in 2016.  New channel develop & roll-out for SME segment in 2016.  Highest contribution (61%) in channel expansion based on sales & revenue in 2016. 25% revenue generation through SME postpaid segment in 2016.  0.25 million device sales through SME direct channel in Q4 of 2016.

- Formulate the monthly segment action plans on the basis of the acquisition targets received from Supervisor by breaking down regional targets into territory and channel wise as per market potential and distributor concerns. - Share plan with Supervisor for review, recommendations and finalization.- Provide guidance to the SME Channel Managers for implementation of plan. - Allocate tangible and intangible resources effectively to ensure the regional target achievement.- Supervise and guide the SME Team to ensure acquisition performance of regional target achievement as per the plan.- Explore new revenue opportunities in existing & new accounts by developing an in-depth understanding of the business process of prospective accounts.- Analyze the customer usage pattern through scrutinizing daily usage, recharge and activation reports for the region to predict churn and identify the low revenue generating customers.- Research new revenue opportunities in existing/new segments by effective analysis of each segment and provide recommendations for exploitation to stakeholders.- Administer loyalty building initiatives for the channel, to reduce turnover for sales team; Plan and execute different engagement events such as sales force briefing sessions and competitions, quarterly business review of distributors etc to promote professionalism. - Devise contingency plans for changing market scenarios and execute if required.

January 2011- Till date: Banglalink SME Channel Manager (Senior Assistant Manager)January 2009- December 2010: Banglalink SME Channel Manager (Sr. Executive)October 2006 – December 2008: BanglalinkSME Channel Manager: (Executive)

Responsibilities:- Design & develop long term customer activity strategy for Business Segment- Tracking Customers’ feedback regarding product and service. - Increase sales by convincing customers about the different product. - Keeping, maintaining and assuring quality services to the subscribers with valid information.