A goal of a business developer is to promote a company and to engage with others who might be interested in partnerships. This means that you should understand the basic principles of marketing and apply them in your business development role.Some tasks you may have in this role include finding ways to promote the brand, expand the market, acquire new users and generate awareness. Depending on the size of your organisation, you may or may not have the assistance of a full marketing team. Additionally, many business development executives are looking for opportunities to form partnerships, not sell to a direct end customer. Therefore, the ability to promote the brand effectively is crucial.
Listed skills include Product Development.