Good People & Bicycle Retail, Electric Bikes, Micro Mobility, Sales, Service, Demo rides

My main responsibility is to ensure our Specialized Brand vision helps guide our future, with particular attention & focus on Experiential Retail & Expo environments. When the brand vision clicks, it reflects and supports the business strategy, differentiates from competitors, resonates with customers, energizes and inspires employees and partners.

Bike fitting instructor: Manage Body Geometry Fit retailer educational programme, from basic to advanced level training, including basic human anatomy, muscle use & biomechanics, bike fit practical training. Understanding technology, tools and best practice managementTraining Instructor: Product training, sales training, merchandising techniques. Technology & Fit tools: Manage sales, training, implementation of all technology & tools, including proprietary video capture software, Retul 3d motion capture software, Retail Development: Retailer professional development (Bike Fitting Service) via use of case studies, and lessons learnt through existing relationships, such as revenue studies, accessory sales, through merchandising practice, and how to add value at retail for the rider (customer retention)Retail Interior Design project manager:Fit studio design implementation, Electrics, Lighting, Layout design.Consumer expo and demo events:Retail consumer events, Outdoor consumer demo events, Professional Cycling events

Retail Sales Manager Specialist Cycle Retailer focusing on road, triathlon and specialist brands.Custom bike consultant, and made-to-measure fit specialistFull workshop facilities.

Internal Telesales Account ManagerExpo and Demo Event coordinator