• 25+ years’ experience in product development/management/marketing & new product commercialisation in the bicycle industry • Transition the Avanti brand from fully locally developed, to fully integrated into the Scott Sports group, with distributed design, engineering & manufacturing • Plan & execute a full relaunch of the historic Malvern Star brand, via development & marketing of a full Heritage-inspired product line• Range strategy, development & management driving growth that made Giant AU the most successful subsidiary in the Giant global group in the 2000’s• Key role in Global Bicycle Product Development group, steering direction of Giant product & brand worldwide • Strong net profit focus with proven record of exceeding budgets, during challenging market conditions including the GFC, the Covid era & the post-Covid bicycle industry-slow down • Excellent market-focused analytical skills, delivering proven, competitive ranges in dynamic environments• Successfully building & maintaining key stakeholder relationships across local dealer networks, Asian factories, international vendors, Giant & Scott Sports globally• Excellent visual presentation skills, allowing communication of complex technologies to diverse audiences• On-time, under budget development & delivery of industry leading product ranges & marketing collateral • Successfully strategize and manage a major product recall across Australasia during 2024
Listed skills include Product Development, Product Marketing, Product Management, Brand Management, and 7 others.