Mohammed Rafi is presently working with Olam Agri, where he focuses on improving the livelihoods of smallholder farmers and small/medium-scale businesses in West Africa. His role involves managing high impact teams navigating both urban and rural areas to drive impactful agricultural and business development initiatives.In his previous position at GSK Consumer Healthcare, Rafi gained extensive experience in the FMCG retail landscape and consumer behavior within the India Sub-Continent. His expertise includes shopper marketing, digital marketing, and sales/customer development where he developed creative shopper intervention strategies, engaged healthcare professionals through digital platforms, and crafted digital strategy for power brands such as Sensodyne, Iodex, and Panadol.During his MBA, Rafi led a social entrepreneurship initiative aimed at ensuring that households in India had access to food and essential commodities during the COVID-19 lockdown.With a passion for leveraging his skills to drive positive change, Rafi continues to seek opportunities to make meaningful impact in the agribusiness and consumer goods sectors.