11+ years of experience leading high-impact product initiatives aligned with user needs to deliver business value in FinTech / Financial Services space and Insurtech.Experience in collaborating with users, business heads, engineering and partner teams in multi-cultural and global environments. Expertise in Business analysis, Product Management, Technology Integration and Application Management.
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Senior Product ManagerAirasia MoveChennai, Tn, In -
Senior Product ManagerAirasia Move Apr 2024 - Present -
Product ManagerAirasia Super App Aug 2021 - Mar 2024Chennai, Tamil Nadu, India -
Business AnalystCholamandalam Ms General Insurance Co. Ltd. Dec 2019 - Aug 2021Chennai, Tamil Nadu, India• Cholamandalam MS is one of the leading general Insurance players in India offering wide range of Insurance products.• During my stint, I took care of the Digital initiatives with respect to the Agency & Distribution channels. Owned the complete health portfolio and delivered good results in assisting the field teams with Digital initiatives.• Owned User research, solution design, user story backlog and execution of Health Insurance Issuance application. Cart model was introduced in getting a bundle of products for better customer experience. 100% adoption was achieved in ~1 month by ~ 15000 agents working on the field. This app resulted in atleast 30% revenue increase across the Health LOB.• Launched an Agent onboarding app with paperless onboarding process with quicker TAT and reducing Operational dependency by nearly 80%.• Automated few internal processes with the help of RPA team in improving operational efficiency by 30%. Framework is built which can now easily automate many processes in quicker time thus operational dependency can be minimised.• Reduced partner channel operational costs by 70% through Robotic Process Automation and API integration.• Built a rule engine which processes lakhs of data and exposed an API to provide the results within ~ 1 second thus improving customer experience.• Guided key stakeholders via extensive product documentation, demos and walkthroughs to ensure 100% operational readiness. -
Business AnalystBankbazaar.Com Apr 2016 - Dec 2019Chennai, Tamil Nadu, India• Bankbazaar.com is a successful Fintech website helping the customers to access the right financial product• My responsibility was to initiate and drive framework projects contributing to Organization Efficiency.• Owned user research, problem discovery, solution design, roadmap, user story backlog and execution for Marketplace Integration platform — engaged with users, engineering, business and partner teams to identify product opportunities aligned with business goals.• Launched industry-first, presence-less instant credit issuance products on BankBazaar with multiple financial institutions by integrating identity verification, e-KYC, e-Sign, e-NACH and real-time payment APIs thus reducing operational efficiency with quicker TAT for customers. This resulted in >80% approval rate across partners.• Revamped credit score monitoring API integration in partnership with Experian to increase user conversion by 10% & quality of leads submitted to the partners.• Developed standardized API and workflow engines to reduce product configuration and maintenance effort by 80% (~4 person-days/project) -
Assosciate Professional Application DeliveryCsc Computer Science Corporation Private Limited Aug 2013 - Apr 2016Chennai• During my stint, I worked for the client Kaiser Permanente who is a leading healthcare specialist in the United States.• Worked as a Business analyst for a web application WEMA (Web Enable Mapps Asq) which collects the peers/patients survey. Patients and peers can log into WEMA application to give the feed-back about the doctors and facilities.• At the start of my career, worked on application support for .NET, MVC projects.• Worked on SSRS and SSIS integration as a developer migrating crystal reports to SSRS for the client application.
Mohammed Rafi Education Details
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Computer Science Engineering
Frequently Asked Questions about Mohammed Rafi
What company does Mohammed Rafi work for?
Mohammed Rafi works for Airasia Move
What is Mohammed Rafi's role at the current company?
Mohammed Rafi's current role is Senior Product Manager.
What schools did Mohammed Rafi attend?
Mohammed Rafi attended Srr Engineering College.
Who are Mohammed Rafi's colleagues?
Mohammed Rafi's colleagues are V Ganesh, Miera Edora, Adriana Hamid, Ar-E-Soh Waedaramae, Biraja Prasad Nayak -, Salanya Arphawatthanasakul, Partid Vinsiri.
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Mohammed Rafi
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