Meagan Bonnell Email & Phone Number

Fayetteville, Arkansas, United States

Tallahassee, Florida, United States

- Envision and implement the overall marketing and communications strategy for FSU Libraries, including creating and maintaining a consistent brand strategy across print and digital materials including publicity campaigns; press releases; news articles; social media; informational brochures; website copy; and promotional swag.- Oversee the project management, publicity, promotion, and marketing materials, for over 60 workshops, events, and symposiums each semester. - Write and direct the design and production for Conversations, an annual magazine that is distributed to alumni, donors, and key university faculty and administrators. - Participate in Libraries-wide committees, including Diversity, Equity, and Inclusion; Internal Communications; Library Operations; Strategic Planning, Assessment; Web Strategy; and the Marketing Representatives Group. - Manage media requests and crisis communications, such as COVID-19 closures and re-openings.- Work closely with the Dean and Development Officer Dean's Quarterly Newsletter, annual giving campaigns, annual holiday card, and donor event support.- Responsible for Libraries’ wayfinding that includes directional and informational signage.

Tallahassee, Florida Area

- Directed overall communications and marketing strategy for 3,500- member association – including print, web, and social media. - Responsible for all written, digital, and print communications. Write, compile, edit, and distribute a weekly newsletter, legislative briefs, calls to action, and other updates. - Worked with editorial committee and publisher to produce quarterly print magazine with circulation of 4,000. - Oversaw and scheduled promotional video and print campaigns.

Tallahassee, Florida Area

- Established local partnerships with schools and community organizations to provide students access to computer programming. Played key role in strategic planning of online platform development and company growth. - Developed educational material - course content, quizzes, and syllabi - for students and instructors. - Wrote grant materials, newsletters, articles, blog posts, and other digital and print materials. - Planned, organized, and led summer camps and after school clubs, including managing budget and hiring, training, and supervising of instructors.

Durham, North Carolina, United States

- Responsible for overall content and branding strategy for Forum for Scholars and Publics (FSP) initiative at Duke University. - Oversee large projects using a number of different web tools and CMS platforms. These include the projects fsp.trinity.duke.edu, radiohaitilives.com, and forthcoming projects including Banjo Sightings Database and Borders Beyond the Borders project.- Promote and help organize a series of interdisciplinary programs each fall and spring academic year.- Write web content for website and social media.- Track metrics for web and social media; ensure that targeted metrics are met monthly. - Create biweekly e-newsletter.- Work closely with Duke and Durham communities to coordinate a wide-range of engaging events.

Chapel Hill, Nc

- Manage websites for the Carolina Center for Public Service (http://www.unc.edu/ccps/) and APPLES Service-Learning Program (http://www.unc.edu/apples/index.html). - Regularly update and edit content on sites; design and create new pages as needed.- Assisted with migration of sites to open-source CMS.

Durham, North Carolina

- Helped create organizational knowledgebase, using enterprise-wide CMS.- Edited technical documentation for style, content, and clarity.

Composition, rhetoric, digital media theory.

- Build and implement communication plans for major strategic initiatives including new University-wide e-mail systems, upgrades to learning management systems, and other broad-reaching technological projects.- Write and edit content for ITS news stories, websites, promotional material, and other copy as needed.- Build and maintain Intranet, Web pages for ITS and various campus departments using custom content management system and HTML. - Promote IT services and IT brand to campus through various channels including social media and traditional media placement.- Plan and carry out events such as 50th Computing Anniversary, student government meet and greet and Tar Heel Tech Fair.- Design marketing materials as needed.

Raleigh-Durham-Chapel Hill Area

- Write press releases highlighting content, new product releases and partnerships. Send releases out via PR newswire and targeted lists.- Update lulupresscenter.com with new press releases, company and product updates, media highlights.- Write and design internal and external newsletters using HTML.- Work closely with PR team to successfully highlight Lulu content, secure coverage of products and partnerships in broad range of media outlets, including tech blogs.- Collaborate with Lulu’s international team to grow Lulu’s global positioning.- Contribute posts to company blog, active member of social networking team.- Build media lists and track media pickups using online databases Vocus and Meltwater. - Mine website daily for interesting and unique Lulu “creator” stories.

Chapel Hill, North Carolina, United States

- Coordinate author/publicity events with universities, bookstores, libraries, museums, and various other venues. - Write and design press releases, pitch letters, sell sheets, author Q&A's and other media materials. - Plan, develop, and oversee entire book publicity campaigns, including budgetary issues. - Establish and maintain contact with members of various media outlets. Work with a number of media markets including newspapers, magazines, journals, radio and Internet, in order to obtain and maximize publicity coverage. - Active participate in press wide committees involving digital workflow, branding, blogging, and website design. - Research markets, including market expansions and trends, in order to position titles for maximum exposure. Evaluate strengths and weaknesses of publicity projects and campaigns through follow-up research. - Work closely with other members of marketing department to implement marketing strategies.

Durham, North Carolina, United States

- Help set up publicity plan for burgeoning publisher of poetry books.- Established online campaign using Facebook and targeted email blasts. - Composed press materials. - Booked author signings.

Fayetteville, Arkansas, United States

-Work with media contacts in radio, TV, print, and web to arrange publicity opportunities and review attention - Receive, process, set payment and follow-through on permission requests for copyrighted material - Create and maintain databases relating to titles, authors, sales and publicity. - Work with literary agents and contribute to setting terms for contracts, including foreign rights and reprint contracts. - Write copy for catalogs, press releases, book jackets and other publicity materials. - Coordinate and distribute review copies for books.