Meagan Cochran Email & Phone Number

- Creates and develops product positioning, messaging, outbound marketing activities, and lead generation campaigns.- Manages marketing budget for applicable business segments.- Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.- Drives an audience-centric marketing approach, ensuring that messaging, content, and campaign strategies are centered around market research.- Oversees and provide direction for market segmentation and targeting in order to deliver unique customer attraction and monetization strategies.- Manages the development of messaging, positioning, sales tools, and collateral differentiating products/solutions from the competition and driving customer acquisition and retention.- Maintains consistent corporate branding throughout all product lines, promotional materials, events, and customer documentation.- Supports trade show events with key message development, communications, and support.- Works closely with Product Vendors, Management, Branches, Sales, and other various teams to ensure alignment at all times.- Assists in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.

Greater San Diego Area

- Supports the SoCal Marketing team in execution of all marketing initiatives.- Proficient in HTML; 4+ years of experience creating custom email marketing newsletters and website design.- Collaborate the onboarding and integration of HubSpot, SFDC and Sitecore applications to improve customer experience while accelerating path to purchase.- Implement and troubleshoot API software and Sitecore to automate flow of pricing and product information to front end of website, freeing up team members from daily updates to focus on other priorities. - Analyze buyer profile data in Power BI to deliver a data-driven visualization of buyers across multiple regions for strategic marketing decisions and obtained higher conversion rates from targeted campaigns while reducing cost per sale. - Oversee 10+ community and digital marketing budgets totaling over $5M annually.- Develop customer lifecycle workflows from the initial online or onsite contact point through to post-purchase by implementing email marketing strategy. Nurture leads and increase prospect engagement using key system dates and status changes. - Develop and design marketing collateral for email blasts, brochures, listing handouts, site displays, signage and branding utilizing Adobe Creative Cloud. Conceptualize and direct virtual staging of model homes and all on-site photo and video shoots.- Manage a fully integrated approach to online marketing, from third party partnerships to enhance brand marketing efforts to optimizing lower funnel customer acquisition efforts (email campaigns, display ads, blogs, online listings).- Directs all aspects of event planning logistics for community events.- Codes all marketing invoices for housing and master plans using two different systems. Flags concerns, calls and follows up with vendors on invoice questions, coordinate approval from Marketing Manager for timely delivery to accounting.

La Jolla, Ca

La Jolla, Ca

- Assists on all aspects of operations and business development to provide support to sales and management teams. - Established and managed social media presence for firm on Linkedin and Facebook.- Designs and creates targeted marketing programs to generate leads and new business. - Researches and remains up-to-date on current legislation to ensure firm is industry-compliant at all times.- Designs custom web and print advertisement using GNU Image Manipulation Program and Adobe InDesign CC.- Designs custom web pages for agencyand financial advisors.- Directs the planning and execution of both large-scale and intimate client appreciation events.- Strengthens and promotes the TREW brand throughout the financial services industry.

Greater San Diego Area

- Plan prospecting strategy according to market demand on a daily and weekly basis to contact as many qualified candidates as possible via phone and email in order to establish relationships and expand my network of qualified healthcare professionals (HPs). - Identify professional goals of nurse, probing for unspoken needs to gain commitment to take urgent action on the available opportunities.- Qualify HPs likelihood of placement according to licensure, availability, skill set and potential fit in order to prioritize sales focus and determine the best job match for highest probability of placement.- Present candidate resumes to RPO Recruiters according to relevant work history, skills and intangible qualities, in order to highlight the best fit for the orders and drive candidate submission.

Uc San Diego

Operate computer program to score NCAA Division I Men's Volleyball matches. Report results to coaches, league commissioners and athletic departments.

Uc San Diego

- Supervise patrons in weight room facilities- Implement and enforce safety regulations- Referee intramural volleyball leagues- Maintain a safe and customer-focused environment

Uc San Diego

Elected team captain from 2013-2015. Club operational duties include:- Manage team's finances in on-campus and off-campus accounts- Coordinate travel arrangements for team members and coaches- Organize team community service events - Apparel design, fundraising and orders - Publish articles on website recapping recent competitionsLed team to a Division I 18th and 19th-overall finish at the NCVF National Championships in 2014 and 2015, respectively.

Petaluma, Ca

Assured global distribution of product on time while minimizing inventory.- Manage global distributions centers to ensure orders are being processed in a timely manner and customer shipping windows are met.- Track and monitor end to end Fulfillment process and execute critical activities related to transacting customer shipments.- Prepare reports for Order Fulfillment Planners advising them on expected deliveries.- Resolve accounting backlog in Accounts Payable department via Oracle E-Business Suite.- Report to VP and Senior VP of Operations on international labor costs and trends.- Research variable costs of labor, raw materials, and freight fees to reduce total cost.

Washington D.C. Metro Area

Served as a legislative aide to a major nonprofit lobbying firm in the hydropower industry.- Attended Congressional hearings on energy, power grid technology, and natural resources; prepared briefings and presented directly to NHA’s Board of Directors.- Drafted strategic communications to member companies regarding major hydropower legislation and policy issues. - Collaborate with Director of Membership Services to prepare staff for HydroVision, a national hydropower conference.- Audit and update company's website - Data entry

Bachelor Of Science (B.S.), Management Science

Quantitative major in applied economics with a management focus. Implicate optimal allocation of scarce resources in public and private.

Excel Intermediate Class

•Navigating workbooks •Managing and manipulating table data •Auditing, collaborating, and securing spreadsheet data •Creating PivotTables