David Pearce Email & Phone Number

London, United Kingdom

I devise and implement strategies to increase supporter numbers and achieve year on year income growth through membership subscriptions, donations and legacies.

Rogare is the Centre for Sustainable Philanthropy’s fundraising think tank and the home of Critical Fundraising – the discipline of critically evaluating what fundraisers know, or think they know, about their profession.The advisory panel helps identify research projects and has the task of translating research findings into professional practice.

http://www.bexleymoorings.co.uk/

• I have been a voluntary trustee for almost three years and became the Chairman of Bexley Moorings Project in April 2011. I am responsible for line managing the CEO and, along with the other trustees, have final.
• The development of business plans and long term strategy. This has included making structural and procedural changes to the working of the board to increase its stability, effectiveness and strategic focus.
• Developing the organisations first ever fundraising strategy and reserves policy
• Playing an instrumental role in the board moving from four meetings to six board meetings a year, speeding up decision making and increasing support for our CEO.
• The introduction of regular strategy days. These are events that I plan and deliver with our CEO to allow the board to focus on situational analysis and strategy development.

• Managing a team of four to deliver great supporter care and raise funds for the Muscular Dystrophy Campaign. In this role I was responsible for our database, website, email marketing, social media, and direct marketing.
• Project managed the tendering process for all direct marketing print, production and fulfilment. During 20011/12 financial planning I instigated a move from per-job budgeting to annual tendering. This delivered a 10.
• Managed the performance and developed the skill-set of staff by creating and delivering training and mentoring to develop their understanding and use of digital communications. Including bespoke workshops for policy.
• Devised and developed the charity’s use of digital communications to increase reach and engagement with our supporters. This includes testing of live streaming and managing the social media presence at events. Our.

• I was promoted into this role as a reflection of my increasingly expanding responsibilities and development of my strategic thinking. I oversaw the development of our direct marketing fundraising and line managed the.
• Managing income and expenditure for direct marketing projects in accordance with the set budget.
• Lead on the briefing of external direct marketing agencies and creative teams.
• Writing and editing supporter communications, including the donor newsletter, email newsletter, web pages and social media communications.
• Development of income from online initiatives. Including producing communications plans, developing the charity’s approach to search engine optimisation and use of paid search advertising.

• In recognition of my expanding role as direct marketing executive, I was promoted to senior direct marketing executive. My experience included,
• Leading on the design and development of key supporter communications - including our printed supporter newsletter and our email newsletter.
• Driving the growth of email communications, I was able to expand the subscriber base from 2,000 to 4,000 in year one.
• Project managing the design, testing and successful roll out of a new supporter acquisition pack.

In this role I was responsible for project managing donor recruitment and development campaigns, including acquisition, telephone fundraising and our warm cash direct mail appeals. I soon expanded my role to include email marketing, paid search advertising, web analytics and social media.

Managed team of telesales staff selling disposable medical products B2B, sold on phone and face to face, managed contact database and office admin

Selling to distributors’ throughput the UK via telephone and in face to face meetings.

Diploma, Direct And Interactive Marketing

English And American Literature, English Literature (British And Commonwealth), 2:1 Ba (With Hons)

Activities and Societies: UKC Falcons American Football Team