Brought to this rapidly growing developer of over-the-counter hearing aids to lead their northwest region. Developed strategic sales and marketing plans to grow the business across 23 districts and 220+ retail stores. Fully accountable for every aspect of the territory. Provided leadership, coaching, and support to a team of 23 district managers.• Proved instrumental in driving the region and the entire company to record-breaking sales performance• Developed and led a talented, customer-focused group of district managers• Consistently surpassed quarterly sales goals and significantly increased revenue• Created a market expansion strategy that substantially improved market share• Developed several new marketing/promotional campaigns that grew brand awareness and customer loyalty

Brought to this global risk management company to build a new retail division in the western half of the United States. Collaborated with senior executives and corporate partners on all aspects of the planning and launch of a division that supported 130+ retail stores encompassing 650+ employees. Developed and led a team of 14 district managers.• Oversaw the planning, development, and launch of a new and highly successful retail division in the west• Built, trained, coached, and led a dedicated, high-performing team of 14 district managers• Established a robust culture with a focus on delivering an exceptional customer/employee experience• Introduced a new line of innovative products and services to the market• Built and trained a highly motivated sales team and consistently exceeded sales targets• Consistently improved efficiency, productivity, and key performance metrics• Seamlessly integrated this newly formed division into existing company operations

Leader of the Southwest Region with complete accountability for all retail and B2B sales in Southeast California, Arizona, and New Mexico. Oversaw all sales channels in a territory with 230+ retail stores, including Corporate Retail, Indirect, National Retail, Authorized Retail, and Metro by T-Mobile. Provided direct leadership to 8 rural market managers with a combined team of over 400 employees.• Led a team overseeing diverse channels, including brick & mortar, e-commerce, and strategic partnerships• Built a results-focused culture with a high level of communication and ongoing training and talent development• Created cross-channel strategies that optimized sales performance and maximized revenue• Consistently exceeded sales expectations and key performance targets• Developed many new training programs, business tools, and incentive structures that improved productivity• Maximized efficiency and profitability in every market and every distribution channel• Implemented new inventory management strategies, process improvements, and cost optimization measures

Managed the overall operations of a big-box retail store through six department managers to ensure cost-effective and quality store operations. • I achieved the store sales goals and service performance requirements through new customer sales, business sales, technical services, and training and by leading my six department managers. • Set the tone for store culture and environment to ensure success in all sales and customer service aspects• Responsible for coaching and developing department managers to achieve desired results• Consistently exceeded sales expectations and key performance targets through KPI reviews, goal planning, and on-the-floor leadership

Led a high-performing retail team, providing clear direction, setting ambitious targets, and cultivating a results-oriented culture. Implemented effective sales training programs, KPI tracking mechanisms, and incentive structures that consistently exceeded sales targets and improved team productivity.• Hired, trained, and led 4 five-member sales teams and support personnel for a newly created store within a store retail channel• Achieved Rookie of the Year by way of consistent performance that resulted in achieving 205% to plan

Responsible for sales attainment, customer engagement, and retail location operations.