Meghan O'Dea Email & Phone Number

Chicago, Il, Us

Niles, Illinois, United States

• Responsible for identifying opportunities to generate business growth in product lines through analysis of market trends, buyer behavior, customer drivers, and corporate trends. • Identify marketing opportunities based on previous buying history and market trends, as well as analyze sales to forecast product inventory needs for short and long term initiatives. • Collaborate with Product Development, Sourcing, and Advertising teams to establish creative direction on programs from initial concept through product lifecycle.• Analyze responses from promotions, predict future response rates/ROI, and create reports in Excel on company needs by extracting from several databases.

Niles, Illinois

Niles

7227 Hamlin Ave Skokie, Il 60076

• Responsible for all aspects of trade show scheduling for 9-12 domestic and global shows per year. • Coordinated yearly marketing plans; digital and print advertising as well as managed all social media accounts• Created and maintained Chicago Dental Society Foundation E-Newsletter• Coordinated yearly marketing plans; digital and print advertising• Maintained a database with over 40,000 contacts• Acted as a liaison for the 13 Sales Representatives (US & Canada)• Created and maintained Chicago Dental Society Foundation E-Newsletter• Promoted Trade Shows, Products, and Events• Managed all social media sites and content including YouTube, Facebook, and Twitter. o Generated over 1,500 new Facebook ‘likes’

Glenview, Illinois

In charge of cold calling religious organizations in order to increase the customer base as well as promote and sell Fellowship Night tickets. Other projects included putting together promotional items, fan services, pregame events, and clerical duties. Also assisted in all game day operations.

Greater Chicago Area

DePaul University's Marketing Department has partnered with the Chicago Blackhawks on a Sales course. Students must apply to be illegible to enroll in the course. Of those who enroll, only 20 are chosen to work with the Chicago Blackhawks. The students spend the quarter increasing their knowledge on ticket sales by assisting the Chicago Blackhawks in selling tickets to the Illinois High School State Hockey Championship, which is put on every year in March. The students in the course work at the Chicago Auto Show to gain experience with face-to-face selling. In addition, students gain knowledge in phone sales as they call DePaul Alumns for more ticket sale experience.

Greater Chicago Area

Evanston Illinois

Provided assistance for the marketing department with several projects. These projects included primary and secondary research, interviews, and surveys. I was also accountable for creating a list of possible new members.