Mehdi Hussain Email & Phone Number

Pakistan

• Successfully launched a new website, driving significant user engagement and spending on the platform.• Led the expansion into new markets including Africa, Europe, the Middle East, Asia, and Australia.• Introduced multi-currency wallet with conversion options in 20 different currencies to accommodate diverse regional markets.• Conducted extensive research into regional spending norms and practices to better understand the unique needs and preferences of the user base.• Developed tailored price points for different regions, enhancing inclusivity and user satisfaction.

Pakistan

As Product lead of a B2C mobile app & website:• Leveraged user feedback and data analytics to cut B2C app onboarding time by 62%, increasing sign up conversion rate from 42% to 83%. • Revamped key user flows, led a team of 2 senior designers and a UX analyst, and incorporated user feedback.• Managed a 15-member cross-functional team, ensuring timely feature delivery and critical bug resolution.• Led agile development, successfully delivering 14 roadmap-based features and 3 user experience projects on schedule.• Maintained a dynamic product roadmap, adjusting feature priorities based on market trends, business value, and user input. Maintained clear stakeholder communication.• Launched B2C app, generating $75,000 USD in first-year sales.As Product lead of e-commerce website:• Strategically improved e-commerce site annual sales to reach $1 million USD through targeted marketing.• Increased the user base by 24% to 9,000 in a year, by addressing user issues promptly and enhancing overall customer experience.• Successfully reversed a monthly $30,000 USD sales drop by collaborating with cross-functional teams to identify and implement fixes, improving customer relations throughout the process.

Karāchi, Sindh, Pakistan

Appointed in Distribution Strategy & Support under Energy Conservation Team with following tasks;• Working on automation and innovative solutions to re-engineer processes.• Identification of new and improved methods, services and processes using relevant data and to leverage this to design a solution.• Data analysis, TAT monitoring, dashboard management and report generation on regular basis.• Process upgradation, solution development, impact analysis, business case generation, test case design and UAT arrangement for process improvement and enhancement.• Supporting and facilitating stakeholders (internal business units, vendors and customers), while critically analyzing issues and working on their resolution.• Researching & analyzing data to identify key aspects affecting overall business performance to optimize process.

Pakistan

Appointed in Smart Meter Grid. • Researched new task automating technologies including CMRI (Common Meter Reading Instrument) • Assisted in project planning & on-boarding of vendors• Designed project implementation strategies• Coordinated with IT, Business Process Management and other departments• Developed understanding of different IEC & IEEE standards• Worked on department restructuring, by updating policies and procedures• Prepared progress reports and presentations for different projects

Karachi, Pakistan

Providing assistance in conducting labs and supervising projects for Microcontrollers’ course at Habib University.

Karachi, Pakistan

Explaining new programming concepts while providing assistance to instructor in conducting classes for Object Oriented Programming course at Habib University.

Karachi, Pakistan

Working on branding and corporate identity as junior designer.

Karachi, Pakistan

Designing posters and Facebook advertisements as Internee.

Bachelor Of Science - Bs, Electrical Engineering

Intermediate, Pre-Engineering