I help Founders & Creatives build Authentic, Stand-out Brands through Strategic Storytelling & Marketing.Now, to the story…My journey started at 19, running a small cafeteria. I had big dreams but little experience. That venture taught me resilience, grit, and the reality of business. Eventually, I had to close it.After that, I tried different paths—jobs, civil services—until burnout hit. Then came motherhood, and I realized a 9-to-5 wasn’t for me. I needed flexibility and a way to balance work and life. So, I decided to build something of my own.A year later, I founded Isbandh, inspired by the rich culture and art of Kashmir.What started as an idea grew into a brand that has served thousands of customers worldwide, celebrating authentic Kashmiri stories through design while supporting artisans from over 20 villages across Kashmir. But it hasn’t been easy—I’ve faced challenges scaling, from costly mistakes in paid ads and PR to cash flow issues with retail partnerships. Through it all, I kept adapting and learning.Today, I’m building Isbandh in public, sharing my wins, challenges , and lessons in brand-building and creative marketing.Here’s what I bring: • How to start from scratch, learn from mistakes, and pivot when needed • Real-world insights into creative marketing, content, and storytelling • An authentic approach to building a brand that resonates and makes an impactIf you’re looking to learn, grow, and build something remarkable, join my two newsletters: 1. Exclusive Tips & Insights: Personal learnings, insights, and actionable advice on brand-building.💌 https://mehreen-jan.ck.page/43bf2a439b 2. VIP Access, Behind-the-Scenes & Lifestyle: Get the latest on Isbandh’s launches, lifestyle tips, and more.🌿 https://isbandh.com