Melissa Mccarthy Email & Phone Number

United Kingdom

Newbury, England, United Kingdom

Provided Security subject matter expertise, working with all Vodafone sales channels and our customers.• Review customer contracts and Master Service Agreements (MSAs) in order to identify contractual risks. Drive effective management of those risks against compliance to Vodafone Security policies.• Ability to work to tight deadlines and management of stakeholder expectations.• Security representative of Vodafone’s UK Deals Assurance process reviewing bespoke opportunities, advising on potential security risks to both the customer and Vodafone.• Contributed towards a minimum of €625m TCV in FY22 to the business through contract negotiations, MSA reviews, Deals Assurance support and customer due diligence questionnaires.• Provided Salesforce reports and insights on Security portfolio performance, delivering insights to senior managers and other parts of the business to use financial data to support strategic decision making.• Supported Security’s Go-To-Market function through the production of both internal and external facing collateral highlighting the benefits of Vodafone’s security products and how Vodafone can support and protect smaller business.Certifications Achieved: CISMP Distinction (Nov 2020) and ISO27001 Lead Auditor and Implementer (Dec 2020).

Newbury

Created email communications for Ireland’s SoHo and SME customers, to Vodafone’s largest enterprise accounts. Adapted core marketing campaign content, where personalised emails and nurture journeys could compliment sales conversations.• Championed the Oracle Engage platform and the onboarding of the Digital Sales team.• Developed email communications, covering products across multiple segments for different stages in the buying journey.• Briefed sales and managers on the timing, content and campaign strategy.• Developed a PowerApps template library for sales to find relevant content based on key word searches.• Monitored asset performance, identifying content in need of amending to increase metrics.• Hosted weekly calls with sales to report asset performance and tool usage, providing a forum to understand what is working, what is not and why this is.• Programme manager and administrator of LinkedIn Sales Navigator licenses, producing reports and monitoring sales performance against KPIs.• Developed a Sales Navigator #GetSocial campaign alongside Marketing and L&D to create an incentivised social selling programme to change user behaviour.

Built applications within Oracle APEX, enabling process automation and insights delivery. Developed an MVP of a Sales Resource Planning tool, measuring headcount efficiency against OPEX, account allocations and sales performance.• Gained understanding of sales performance metrics, account allocations and the impacts these had on cross-functional decision-making.• Demonstrated curiosity and eagerness to learn as I taught myself SQL to aid app development.• Reverse engineered existing apps to create applications that proved valuable across VBCO.• Taught project owners the basics of APEX and SQL so they could maintain the applications themselves.• Hosted APEX workshops for new graduates that had an interest in basic code and app development.• Consulted wider teams on whether Oracle APEX would be the best platform to support their needs. • Researched experimental approaches to technical problem-solving, documenting findings to share with the Logic and Governance team.

Newbury

• Implemented a new trading process to overcome previous inefficiencies to enable more effective sales performance management and collaborative working.• Delivered business insights through the weekly issue, capture and preparation of trading inputs for Heads of Sales and Global Head.• Managed hierarchy changes and new starter onboarding processes.• CXX Champion and nominated Global Hero for encouraging regional engagement to increase customer response rate and rNPS score.

West Sussex, United Kingdom, United Kingdom

International Marketing (Msc), International Marketing, Distinction

Media Practice (Ba), Digital Communication And Media/Multimedia, First With Honours