Melanie Fleming Email & Phone Number

United States

I joined the Pure Strategies’ Marketing and Business Development team in 2018. I currently support the sustainability consulting team with marketing and business development analysis, research, and written communication tools. I also gather, analyze, and generate reports on marketing and business development metrics, manage Pure Strategies' social media channels, and the website design and content. I contribute to the development of original content and collateral through planning, writing… Show more I joined the Pure Strategies’ Marketing and Business Development team in 2018. I currently support the sustainability consulting team with marketing and business development analysis, research, and written communication tools. I also gather, analyze, and generate reports on marketing and business development metrics, manage Pure Strategies' social media channels, and the website design and content. I contribute to the development of original content and collateral through planning, writing, and editing client case studies, industry articles, press releases, the Pure Strategies’ blog, product and corporate ads, and the monthly enewsletter. Prior to my work at Pure Strategies, I worked for more than fifteen years in Marketing, Business Development, and Public Relations. I provided strategic counsel to executive management and developed customized marketing programs and creative public relations strategies that positively impacted business and revenue goals. I have led marketing and public relations programs for companies including Xerox, Thomson Communications’ clients Boston Private Bank & Trust, The Northeast Arc, Care Dimensions, and others. I hold a bachelor’s degree in Communications, Commonwealth Honors Scholar, University of Massachusetts, Amherst and pursued graduate studies in broadcast journalism. I have received numerous awards for creative writing, including three Bell Ringers, two APEX Publications Excellence awards, and several American Graphic Design merits. Show less

Greater Boston Area

Accomplished marketing communications and public relations professional with fifteen years of experience. Proven track record for producing effective strategies that deliver excellent results with programs that achieved or exceeded targeted revenue growth. SKILLS: Excellent writing, proofreading and editing skills Award-winning journalism and compelling storytelling expertise Superb project management and organizational skills  Compose press releases, articles… Show more Accomplished marketing communications and public relations professional with fifteen years of experience. Proven track record for producing effective strategies that deliver excellent results with programs that achieved or exceeded targeted revenue growth. SKILLS: Excellent writing, proofreading and editing skills Award-winning journalism and compelling storytelling expertise Superb project management and organizational skills  Compose press releases, articles, blogs, talking points, deskside briefings, pitches Skillfully position clients as expert media resources through media relations, research and program execution Help companies to increase market share and visibility through successful product launches and media tours Show less

Boston, Ma

Charged with leading the growth of The Kennek Foundation through the development of customized marketing plans and creative public relations and social media strategies. These strategies generate positive brand affiliation for The Kennek Foundation and its founder, Sheila Duncan. Award-winning journalism and compelling storytelling expertise, coupled with incredible passion and creativity, help to engage multiple audiences and foster strong relationships.Provide strategic counsel to… Show more Charged with leading the growth of The Kennek Foundation through the development of customized marketing plans and creative public relations and social media strategies. These strategies generate positive brand affiliation for The Kennek Foundation and its founder, Sheila Duncan. Award-winning journalism and compelling storytelling expertise, coupled with incredible passion and creativity, help to engage multiple audiences and foster strong relationships.Provide strategic counsel to Founder Sheila Duncan, skillfully positioning her as an expert resource to the media on important topics including: children’s health and well-being, talking to children about difficult topics, leadership, entrepreneurship, women in business and Made-in-the USA initiatives. Build the Foundation’s national visibility, spearheading communications targeted towards donors, corporations and philanthropic partners while negotiating strategic partnerships with like-minded, socially conscious companies. Pitch stories to media and prepare executive talking points, securing impressive media coverage for television, radio, print and social media blogs/websites. Manage strategic planning, marketing, public relations, multi-channel campaigns, event planning and effective web and social media strategies. Depth of marketing experience and creative talents lend to the creation of customized marketing programs designed to increase The Kennek Foundation’s resources and visibility, while expanding geographical reach to help children and families on a national and international scale. Show less

Work with clients in financial services/wealth management, high technology, health care, retail, education and for various non-profit organizations. Directly responsible for building executive and corporate visibility, branding initiatives, handling crisis communications, spearheading internal and external communications to customers, investors, employees and client executive teams. Skillfully positioned clients as expert resources to the media, securing coverage in The Wall Street… Show more Work with clients in financial services/wealth management, high technology, health care, retail, education and for various non-profit organizations. Directly responsible for building executive and corporate visibility, branding initiatives, handling crisis communications, spearheading internal and external communications to customers, investors, employees and client executive teams. Skillfully positioned clients as expert resources to the media, securing coverage in The Wall Street Journal, The New York Times, Business Week, Barron’s, Mass Lawyers Weekly, CNN, The Washington Post, Bloomberg, Boston Business Journal, Boston Globe, Boston Herald, Puget Sound Business Journal, LA Business Journal, San Francisco Business Times, Silicon Valley Business Journal, North Shore Magazine, NECN, FOX 25 News, WHDH, WCVB, San Fernando Valley Business Journal and others.Secured recognition for clients including the Boston Business Journal’s CFO of the Year, 40 Under 40 (4 separate clients), Corporate Philanthropy Partner of the Year, (2 clients), Most Admired Company, Best Places To Work and several key executive profiles; Banker & Tradesman’s Community Bank Heroes and InPerson profiles, Mass Family Business cover story and company profile, New Hampshire Business Review’s Business Excellence Award, the San Fernando Valley Business Journal Women in Business Executive of the Year, the Silicon Valley Business Journal’s 40 Under 40 and North Shore Magazine’s Entrepreneur of the Year. Successfully plan and orchestrate client and corporate events. Show less

B.A., Mass Communications Commonwealth Honors Scholar

Activities and Societies: Honors Scholarship Presidential Scholarship Commonwealth Scholar

Education record

Activities and Societies: President Senior Class Hall of Fame Inductee 2016

Graduate Work, Broadcast Journalism, Journalism, Creative Writing And Reporting