Melanie Wright Email & Phone Number

Self-directed and driven national director of communications with comprehensive accomplishments leading corporate communications, digital and media relations. Serve as a chief corporate storyteller and brand guardian. Provide strategies that help clients build and execute marketing initiatives, that have a positive social and environmental impact in response to the changed expectations of consumers, employees and other stakeholders. Proven success developing and seamlessly executing plans in complex, fast paced organizations with executive leadership teams. Recognized for maximizing performance by implementing appropriate strategies through analysis of data, to gain an understanding of the brand position, emerging issues, media trends, and relationships. Expertise includes managing multimillion-dollar contracts, budgets and advising C-level executives. Skilled in corporate communications, brand marketing, crisis communications, digital strategy and corporate social responsibility, with a unique ability to translate diverse experiences to multiple industries and transform. Innovative director of a pro bono management consulting program, that provides PR solutions for non-profit organizations. I have a great passion for sustainable development and the ability to create positive change in the world through the power of brands, businesses and non-profit collaboration.Accomplishments• Increased news media and social media engagement by 70%, by launching a cybersecurity thought leadership platform, tech & healthcare innovation contests and cyber hacking, robotics and gaming events • Mitigate crises from Covid-19, cybersecurity, FTC, and DE&I challenges during a 24/7 digital news-cycle.• Empower agency teams, to provide over $350,000-worth of pro bono consulting services for non-profits • Managed $10M+ budgets for media campaigns, events, videos and agencies in Canada, Europe, South America, & Asia• Developed strategic partnerships with Microsoft, Google, & the NFL, that led to media coverage on the Today Show, Fox & Friends and the Food NetworkExpertise:Corporate Communications, Reputation Management, Crisis Communications, Corporate Social Responsibility, Diversity, Equity & Inclusion Management, Integrated Marketing, Media Relations, Digital Media, Management, Public Relations, Social Media, Content Strategy, Multi-platform Campaigns, Sustainability, Global Strategic Partnerships, Budgets, Government Affairs, Sports & Entertainment Marketing, Management Consulting, Internal & External CommunicationsTechnical SkillsMailchimp | WordPress

Listed skills include Strategic Communications, Corporate Communications, Global Media Relations, Reputation Management, and 19 others.