Melanie Wright Email & Phone Number

United Kingdom

London, Gb

Revenue focused partnership leader, serving the Qualtrics relationship globally for Kantar.Kantar is focused on empowering brands to deliver sustainable growth. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help clients understand people and inspire growth. We are committed to helping our clients unlock powerful insights through our verified audiences, intuitive self-serve dashboards and expert consulting - in over 70 countries.

Salt Lake City, Utah, Us

Regional Sales Director & Team Leader ✔ Regional Sales Leader of the Year 2021✔ Consistently ranked in top 3 of sales team in Europe ✔ Promoted to Player/Coach in 2022 ✔ Enterprise sales into £1b+ companies across industries such as Food Services, Pharma, Oil & Gas, Financial Services ✔ Development & execution of Territory plans, collaborating on outbound motions with AE & BDR teams Contributor to InMoment Culture ✔ Women of InMoment committee member✔ Collaborator on Internal process improvement initiatives ✔ LinkedIn content generatorMaritzCX Sales Executive EMEA ✔ Became part of the EMEA Sales Team at MaritzCX via Allegiance merger✔ Won foundational enterprise accounts for the business (Natwest, Aegon, Allianz UK, IAG, British Airways, TAP Airlines) ✔ Consistently met (+/- 10%) and/or exceeded quota ✔ Overcame personal adversity to increase sales output by 85% in one year ✔ Partnered with Top Tier Consulting Firm & generated over in £2.8m ARR +NRR revenue in two years

Lehi, Ut, Us

Partner Sales Exec Joined Allegiance [Utah based SaaS CX/CEM provider] as Partner Sales Exec, to open up the EMEA region with key partner Maritz Research. Within a Year, Allegiance & Maritz Research had merged to form a new entity, MaritzCX. ✔ Led all SaaS sales efforts in EMEA region, prospecting to close ✔ Generated over £1.6m ARR new logo sales in Year 1✔ Developed Sales + services sales motion from scratch, needed to take market researchers on a journey, overcome stigma around SaaS sales, educate & collaborate for better customer outcomes

San Mateo, Ca, Us

Sales Account Executive (New logo)After being recognised as a top performing Customer Success Director, Satmetrix leadership invited me to help them rapidly deliver a new GTM Sales Strategy which concentrated on SME. This GTM opened up a brand new revenue stream for Satmetrix, which grew to a $3.5m ARR business in 2 years. I transitioned into Sales and found that my desire to solve business problems coupled with my CSAT/Customer Loyalty background + in-depth knowledge of NPS, meant I could speak to clients in their language, and achieve exceptional results without a hard sell approach. ✔ Collaborative individual contributor selling NPS/CX focussed SaaS Tech (+ Services) to new logo clients. ✔ Responsible for qualifying inbound leads, discovery, conducting demos, costing & proposals, & contracting to close. ✔ Sold into B2B Pharmaceuticals, Medical Devices, B2B Software, Telco, Business Services, Online Retailing, Banking.✔ Worked with WW head of Sales to refine GTM offering (e.g. productised & reduced size of consulting engagement to reduce time to market)

San Mateo, Ca, Us

Customer Success Director (Install Base) My role at Satmetrix was Customer Success Director , responsible for client retention and growth (ARR + NRR). I was employee #24 in EMEA, and became an integral part of the team that launched NPS across Europe. ✔ Responsible for Client Satisfaction & Loyalty for Key Global Accounts. Retention of £3m ARR book of business ✔ Delivered 18% average annual growth from existing client base (combination of software and services) ✔ Managed 50% of all Accounts in EMEA, mostly for global enterprise Clients across multiple countries, markets and languages (e.g. Atlas Copco, ING, Aviva). These programmes were foundational in terms of setting up the playbook for global enterprise VOC programmes at Satmetrix (and at Medallia). ✔ Collaborated internally with Sales, Implementation, Consulting, and Education colleagues to ensure on time and on budget delivery of Statement of Work, Escalation point for customer issues ✔ Developed deep understanding of industries such as B2B Software, Food Services, B2B + B2C Telco, B2B Manufacturing & Financial Services✔ Contributor to attendance of clients to annual Net Promoter Conference

Ealing, London, Gb

BMRB - Senior Associate Director Stakeholder Loyalty Division, Walker Information Global Network Partner 8 Years in Role At BMRB I carved out a reputation for hands-on application of research data — making it understandable and relatable and feedback valuable market research insights to achieve account account renewal. ✔ Led all Proposal & Pitch work for new & existing clients for the Stakeholder Loyalty Division, reporting into Divisional Head. Including research methodology ✔ Specialized in Customer & Employee Satisfaction & Loyalty Market Research Programmes, delivered including Quality Audits, Paper, Web & CATI Interviews✔ Worked with Divisional Head to develop partner relationship with Walker Information Global Network (WIGN) including contributing to WIGN Network Annual Summits (Partner conference) ✔ Managed a global Customer & Employee Loyalty Programme for Compass Group (seconded to Client for 12 months) across 4 Brands in 35 markets. Reporting to Group Head of HR in Chertsey, UK. ✔ Line management responsibilities for 5 junior market research execs including coaching & skill building ✔ Assigned to a number of important Clients based on my ability to build a strong ecosystem of collaborators (Forte Hotels, SouthWest Trains, Compass Group)✔ Leveraged interpersonal skills to get the best from the wider Team (e.g. personally briefed CATI interviewers to achieve a better standard of research data)

Chertsey, Surrey, Gb

Managed global guest and employee satisfaction programme, under Group HR

Camberwell, Victoria, Au