Melanie Pearl Email & Phone Number

Charlotte, Nc, Us

Worldwide, Fr

New York, Ny, Us

New York, Ny, Us

I’ve just joined Chief, a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for the most powerful women executives to strengthen their leadership, magnify their influence, and pave the way to bring others with them.

Charlotte, North Carolina, Us

Charlotte, North Carolina, Us

As Vice President of Agency Services, Melanie is responsible for organizational health, clarity, communication, and consistency. She focuses on driving results, complex problem solving, unity and accountability amongst the Leadership team and their Departments. Further, she is tasked with harmoniously integrating the services, processes and major functions of the business.

Charlotte, North Carolina, Us

As Account Director for a full service Digital Marketing Agency, Melanie provides strategic thought leadership across the Agency to ensure that all client business and brand objectives are being met. A core responsibility of hers is to grow the agency’s key accounts. She works closely with the Delivery Team to help guide strategic direction for each brand's digital initiatives across multiple platforms with the goal of delivering great work that leads to more great work. Melanie also has experience with SEO/SEM, data and analytics as well as managing paid media campaigns, offering a comprehensive digital marketing strategy to all her clients. Clients include: PepsiCo (Mountain Dew, Pepsi, Lipton), Husqvarna, NRG and TOTO.

Charlotte, North Carolina, Us

Charlotte, North Carolina, Us

Clients: RJ Reynolds, McColl Center, The Bechtler Museum, AFM Land Sales, Carolina Nightlife, Cafe Rio

Charlotte, North Carolina, Us

- Serving as the liaison between the client and the creative team to ensure planning, brainstorming and experimenting are always on track in order to create a product that is well-designed, functional and always unique- Collaborating with team members to create and execute project work plans, revising as appropriate to meet changing needs and requirements to ensure key milestones are met on time- Developing strategic documentation for new projects, including the Creative Brief, Statement of Work, and Content Outlines by conducting marketing analysis, competitive research and project planning- Preparing timelines, estimates, status reports and other account services documentation

Charlotte, Nc, Us

Charlotte, Nc, Us

Clients: Hampton Farms, Beacon Partners, Andrew Roby, ADT

Kannapolis, Nc, Us

- Coordinate marketing activities to promote products; working with company senior leadership, sales, brand managers as well as with BooneOakley, our advertising and promotion agency.- Development of the annual marketing plan and promotional calendar.- Produce promotional materials, press releases, sales tools and more.- Coordinate all aspects of marketing communication production including video, print, digital, mobile/apps, trade shows and collateral. - Management of all social media channels and company website.

Raleigh, Nc, Us

Manage all social media channels including Facebook, Twitter, Pinterest, Google + and daily blog. Research and implement strategies to increase brand awareness including reputable blog relationships, web based advertising campaigns and engage in affiliate partnerships. Create brand identity for various sister sites and all relevant social media and paid search campaigns. Utilize Google Analytics and Google Trends to establish quality Search Engine Optimization for all sites. Maintain all email marketing, pay per click and direct mail campaigns. Develop and manage site and product promotions as well as cross-selling and re-targeting strategies and campaigns.

Charlotte, North Carolina, Us

The TopCats, the Carolina Panthers Cheerleaders, help cheer on the Panthers and entertain fans at every home game at Bank of America Stadium. The TopCats are also visible throughout the Carolinas at corporate appearances and charitable events.

Chapel Hill, North Carolina, Us

In charge of various marketing and sales projects including developing collateral, website redesign, generating leads through various tradeshow and publication opportunities, and providing thought leadership and messaging to the management team.

Chapel Hill, North Carolina, Us

Summer Internship- involved design and production of advertisements, including project management and quality control.

Communications, Interpersonal And Organizational

Education record