Melisa A. Augusto Email & Phone Number

Lead in content development and execution to support paid digital media strategySupervise agencies supporting workstreamsManage corporate communications department budget

Lead B2B communications strategy development and plan executionManage social media channel Serve as project manager for new website development projectSupport committee work

- Developed and Implemented the organization’s long- and short-term communications strategy and plans- Responsible for organization-wide crisis preparedness and strategy and advised member companies when crisis situations arose- Led in designing, drafting and editing all content and publications, including Farm Journal's The Scoop monthly column.

Washington, District Of Columbia

- Served as staff director of the National Conservation Foundation- Served as leader on the senior management team- Grew sponsorships for annual meeting by 150 percent, doubled expo booth sales- Oversaw national conservation stewardship and education program- Served as program director and spokesperson for the NCF-Envirothon program- Led in marketing and.

Washington D.C. Metro Area

- Developed annual communications and marketing strategy for national and global stakeholders- Developed organizational public policy and advocacy outreach strategy- Produced, edited and managed content for organizational websites, blog, newsletters and social media - Liaised with USAID officials to develop marketing and outreach materials for the.

Washington D.C. Metro Area

- Developed a successful annual marketing and membership growth plan for NFU and its 27 state divisions- Led all aspects of annual convention planning and budgeting, including program content and marketing- Supported and monitored NFU and state strategic plan development, progress, and budget management- Ensured that the organization’s brand remained.

Washington D.C. Metro Area

- Provided advice to executives and board members on communications activities designed to inform and educatethe general public, media, elected officials, federal agencies and other key stakeholders- Organized and conducted news conferences, press calls and other media events locally and nationally- Oversaw and developed content for organizational website.

- Conducted interviews domestically and internationally, wrote articles and editednewsletters, Board updates, news releases and other official communications- Communicated with association members, global staff and consultants regularly- Monitored and reported daily media coverage and latest industry issues- Maintained and updated website content- Created.

- Developed and edited promotional materials, press releases and sales presentations forinternational and domestic markets- Arranged, coordinated and executed detailed travel itineraries for customers from morethan 70 countries- Coordinated special events, trade show participation, conventions and other marketingprojects- Designed, ordered and distributed.

- Attended media trainings- Organized mass mailing projects- Marketing projects and support- Advertising campaign support- Industry regulation compliance support

Bachelor Of Science, Agribusiness--International Marketing & Dairy Science

Activities and Societies: ASI Board of Directors, ASI University Union Advisory Board, College of Agriculture Student Council, Sigma.

Nonprofit Marketing And Strategic Communications Certificate