Melissa Haak Email & Phone Number

Severna Park, Maryland, United States

Steered and streamlined the hiring, training, and managing processes of IT staff across multiple business functions to maximize services and leverage talent. Highlights:• Event Planning: To foster the talent pool and strengthen company engagement, planned all aspects of the annual Consultant Appreciation Events including securing the venue, designing the theme, overseeing the catering, and managing giveaways.• Project Management: Arranged and facilitated all administrative and compliance activities to exceed KPI service levels including onboarding consultants, processing backgrounds checks through third party vendors and complete employment authorization. • Business Analysis: Evaluated key office success metrics such as company sales goals, individual targets for account managers and recruiters and new positions acquired, then reported findings to the leadership team.• Financial Stewardship: Partnered with the finance department to ensure invoicing and payroll accuracy for 200+ consultants.• Customer-Focus: Developed robust and trusted client-to-consultant relationships with timely responses to inquiries, identifying and assessing needs, and resolving issues quickly.

Took ownership of store functionality and oversaw all cross-functional aspects of store operations and field-level marketing including supervising staff, managing inventory, purchasing critical supplies for store functionality, performing nightly store audits, developing talent, and assessing team performance.Highlights: • Sales Driving: Achieved daily sales averaging $10k+ through successful leadership of the retail sales team, control of point-of-sale systems and a keen focus on marketing campaigns. • Marketing & Promotions: Collaborated with the visual marketing team to strengthen merchandising and promotional strategies to boost sales and influence customer behavior during key shopping times. • Customer Experience: Generated incremental sales by offering hands-on, personalized styling and assistance to VIPs, celebrities, and frequent customers by identifying their apparel and accessories needs, applying vast product knowledge, and understanding shopper’s lifestyles and preferences.

Worked closely with couples, venues, and vendors to produce memorable events while meeting tight deadlines, budgets and quickly resolving issues. Highlights: • Teamwork: Presented weddings for 50-400 guests with budgets of $500K+ by collaborating with planning teams, specialty suppliers and day-of coordinators. • Logistics: Orchestrated the coordination of day-of event details such as transportation, florals and catering, decor, photographer/videographer, entertainment, seating charts and line flows and post-event lodging.• Branding & Design: Presented colors and décor design ideas to clients to enhance the event experience and worked with vendors to execute on design plans.

Spearheaded marketing and public relations strategies for the dental practice including managing patient contests and youth programs while designing marketing brochures using Adobe Photoshop and Illustrator and writing copy for digital assets. Highlights: • Event Planning: Organized the annual appreciation event for top referring dentists including securing the venue, arranging for food and beverages, creating decor, and booking entertainment.• Communication: Liaised with patients and addressed inquiries, appointment requests and billing questions.• Budget Management: Established reliable patient and financial management by ensuring accurate billing, maintaining electronic patient records, and careful fiscal management.

Bachelor Of Business Administration (B.B.A.), Marketing

Master Of Business Administration - Mba