Lead and mentor event production teams, ensuring high standards of execution and creativity. Cultivate and maintain relationships with industry stakeholders to foster collaboration and partnership opportunities. Strategically curate and produce engaging experiential events across key markets nationwide. Develop comprehensive experiential strategies and sponsorship proposals tailored to client objectives. Negotiate and broker partnership deals that enhance brand visibility and engagement. Manage budgets effectively, preparing detailed expense reports to ensure financial accountability. Coordinate on-site logistics, collaborating with venues, vendors, and talent to ensure seamless event execution. Design and implement plans to showcase brands within targeted markets using provided tools and resources. Utilize talent relationships to create impactful brand partnerships and enhance social media engagement opportunities. Collaborate with local sales teams to recommend product placement, merchandising, and promotional strategies. Develop productive relationships with assigned accounts, ensuring alignment with brand goals. Support distribution efforts with effective Point of Sale (POS) materials and promotional giveaways. Create and execute social media strategies that amplify event reach and engagement. Conduct on-premise sampling events to drive trial and consumption of client brands. Stay informed about market trends, cultural dynamics, and specific community insights, particularly within the AAPI market. Complete detailed activity recaps, outlining accomplishments and follow-up initiatives.Notable Clients:Patron, D’USSE, Crown Royal, Ciroc, Hennessy, Offset, Janet Jackson, Warner Records, Epic Records, Def Jam, Lil Wayne, Missy Elliott, Kehlani, Anderson .Paak, Popshoplive, Roc Nation, Mayweather Promotions, and more.

• Catering & Private Chef• Event planning, coordination and execution• Past clients include: Belly, The Revels Group, Nick Young, Ace Hood, Party Next Door, The Game, Saido Berahino, Ashanti, Josh Smith, Kat Tat, Erica Mena, Glen “Big Baby” Davis

• Administrative duties (emailing, filing, mailing, answering phones, etc.)• Event Coordinator/ Producer – Execute from beginning to end• Maintain client, talent, PR and sponsorship databases • Co-manage event logistics- rentals, production, catering, décor, event formats, create staff event job descriptions, create/track celebrity event invitations and develop celebrity contact database for events/ clients • Red carpet – Obtain talent credentials, coordinate and secure media interviews, escort talent• Create press releases and media alerts • Point person on-site for events (serve as the organization’s primary event contact)• Work with sales staff/consultants to manage event sponsorships• Proactive in creating schedules, timelines, conference calls, etc.• Maintain talent profiles, headshots, and resumes• Liaison between talent and bookers• Pitch talent for interviews (radio, magazines, online blogs)• Pitch sponsorship and gifting opportunities for event production• Organize and conduct project related conference calls

• Administrative duties (faxing, emailing, paying bills, answering phones)• Coordinate studio sessions & meetings• Scheduling and travel booking• Networking /maintaining relationships with brands, A&R, Producers, Songwriters, Artists, Managers, & Publishers• Event planning/ Marketing/ Concept development for brands associated with Talent• Screening phone calls and requests and handling them when appropriate• Personal shopping, meal preparation• Liaising with other staff/Point of contact (maid, gardener, maintenance, etc.)