Melissa Smith Email & Phone Number

Remote

• Developed and executed wholesale distribution strategy, increasing revenue from $60k to $1.2M in 18 Months. Along with a door count increase of 50 to 500.
• Established and implemented processes and procedures to enable National expansion.
• Hired, on-boarded and coached new and existing employees on newly created processes and procedures.
• Grew sales and retail footprint through product line expansion into Blue Mercury, Revolve, Bloomingdale’s, Goop, and The Container Store.
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• Expand growth by planning and showcasing at a variety of national gifting trade shows to attain new research within the first 8 month.

Remote

• Led a team of internal employees and 8 global distribution teams to achieve $10M+ in sales.
• Key member of acquisition by Unilever. Promoted to functional lead, post-acquisition.
• Hired, supervised and coached employees on sales strategies to optimize performance.
• Increased sales volume and expanded product line to new box subscriptions, channels, and department stores.
• Increased brand visibility and presence in key global markets.
• Selected by Unilever to serve as the… Show more

New York, New York

• Led a team of 5 internal employees and global territories to achieve $6M+ in sales.
• Managed 1,000+ accounts including nation retail accounts such as The Container Store, Bloomingdales, and Saks Fifth Avenue
• Liaise with production team to tailor private label and custom products to clients needs.
• Landed $1.5 M deal with FabFitFun to expand consumer base.

New York, New York

• Created and implemented field sales training program visiting 26 states and 365 accounts.
• Managed 1,000+ accounts including nation big box retail accounts such as The Container Store, Bloomingdales, and Saks Fifth Avenue, as well as independent boutiques.

White Plains, New York

• Acted as the liaison between corporate and management to balance aesthetics and productivity.
• Developed visual training manual that was used in the training of select stores in NE region.
• Hosted quarterly visual and product meetings to enhance brand and placement knowledge.
• Promote brand standards with 3 store openings and visual training of stores in NE region.
• Analyze reports to promote productivity in visual merchandising and product placement.

New York City

• 1 out of 6 chosen from all of retail for summer accelerator program.
• Created original content for the Little Orange Book internal training website.
• Customized product booklets to fit the needs of international and wholesale partners.
• Formatted and created content for training materials to be used for new store openings.

Wrentham, Massachusetts

• Drove business through personal styling of 24 clients
• Created ways to give transformational experience to new and existing customers.
• Installed visual merchandising displays and external floor set installation at Copley store

Wrentham, Massachusetts

• Managed 28 employee's in a top performing outlet store
• Created a training program for new employees
• Tracked sales associates goals and motivated the with self-developed goal system
• Coordinated contact with 14 of the stores most valued customers
• Executed monthly floor set directives
• Maximized sales plan through customer relations

Bachelor'S Degree, Textile Fashion Merchandising And Design, 3.5

Activities and Societies: Phi Sigma Sigma- Fundraising Chair, Formal Chair Minor in Communications Studies

Continuing Education Certificate, Fashion/Apparel Design

design and sketching techniques, pattern making, drafting, construction, sewing techniques and fashion photography.