Melissa Carmichael

Melissa Carmichael Email and Phone Number

✨ Nourishing health & wellness brands to make them shine ✨ | Attract your ideal clients 🐝 | Branding, Web Design, Marketing Messaging | Passionate solo traveler @ Spread Good Design LLC
Melissa Carmichael's Location
Portland, Oregon, United States, United States
Melissa Carmichael's Contact Details
About Melissa Carmichael

Does your brand reflect the quality of care you provide while you're busy changing lives or has it become an afterthought?I get it! So many amazing practitioners are juggling clients, barely finding time to breathe, let alone time & energy to update their online presence.You're passionate about helping people, not fiddling with web design. But here's the thing – what if you could have a knockout website without all the usual headaches?Imagine waking up to find new clients who have booked sessions overnight, all thanks to your engaging, professional website. A site that works hard for you, even when you're off the clock. That's not just a dream – it's entirely possible.I'm Melissa, founder of Spread Good Designβ„’. I specialize in bringing health and wellness brands to life online. My approach is all about speed and substance.Using my streamlined Integrated Brandβ„’ method, we dive deep into your unique brand and business goalsβ€”but we do it quickly. There are no long, drawn-out projects here. Just focused, effective work that is aligned with your business goals and gets results. Typical projects launch in 2 weeks, and your brand and website are up-leveled with a handcrafted, bespoke design (no cookie-cutter templates here)!With 20+ years of experience in Growth & Marketing for life science brands, I've learned a thing or two about making businesses shine online. Now, I'm applying that expertise to help practitioners like you expand your reach and impact.Ready to revitalize your online presence without putting your practice on hold? Let's talk!Book a free, no-obligation discovery through the link in my profile. We'll explore how we can transform your digital footprint while you focus on what you do bestβ€”helping your clients thrive.

Melissa Carmichael's Current Company Details
Spread Good Design LLC

Spread Good Design Llc

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✨ Nourishing health & wellness brands to make them shine ✨ | Attract your ideal clients 🐝 | Branding, Web Design, Marketing Messaging | Passionate solo traveler
Melissa Carmichael Work Experience Details
  • Spread Good Design Llc
    Founder
    Spread Good Design Llc Jul 2024 - Present
    Portland, Oregon Metropolitan Area
    Leading branding and web design projects for holistic health & wellness small businesses. Brand voice, persona, strategy development through to design and build of web design and brand identities (logo, style guides, social media assets).
  • Whole Foods Market
    Principal Ux Designer, Enterprise & Internal Tools (Contract)
    Whole Foods Market Mar 2023 - Jun 2024
    Lead Designer for tool re-platforming to enable Distribution Center Buyers to forecast, buy, and monitor the supply and demand flow of $3B worth of perishable products. Partnered closely with PM, Eng, and AI/ML teams to plan for foundational steps of a multi-year, multi-phased migration plan.Led user research Discovery interviews across 20 Regional Buyers to understand their workflows, challenges, and opportunity areas to establish project scope and areas for improvement. Informed product strategy to incorporate user experience improvements and plan for seamless migration of experience to ensure adoption & engagement with new tool.Designed new workflows and UI to translate an Excel spreadsheet into a web-based application; led moderated prototype testing with users, and presented to executive leadership for buy-in.
  • Side
    Head Of Product Design & User Research
    Side Nov 2020 - Feb 2022
    San Francisco, California, United States
    Hands-on lead for strategy and project work for the core real estate transaction management platform; buyer/seller workflows, compliance & audit reviews, marketing studio, billing & payments, and internal Operations team tools.Led evolution of the first-generation product experience across all touch points, oversaw GTM feature set and migration strategies, and increased NPS score and user adoption.Championed a user-centered design process; emphasized data & research-informed discovery and evaluative processes; overhauled product development frameworks for the R&D team.Hired, managed, and mentored a team of 10 Product Designers & User Researchers through hyper-growth phase, including establishing the User Research practice.
  • Surveymonkey
    Product Design Manager, Growth & Monetization
    Surveymonkey Apr 2019 - Aug 2020
    Portland, Oregon Area
    Hands-on lead for a team of 4 across Growth and Billing product teams (US & Ireland). Focused on business metrics across the entire user life cycle and entire product surface areas, for 17 million active users. Led large-scale initiatives through hypothesis-driven A/B experiments.Led strategic initiative for Subscription Monetization and oversaw roll out across 6 product teams.Guided Growth experiments covering Acquisition, Conversion, Engagement, and Retention.Co-created Growth Team’s development process, created & facilitated Growth 101 training.
  • Surveymonkey
    Lead Product Designer & Manager, Market Research Product
    Surveymonkey Apr 2017 - Apr 2019
    Portland, Oregon Area
    Led 2 person design team for the dual-sided marketplace, including a 0-1 launch of a native mobile panelist app and redesign of Audience panel purchase experienceβ€”yielding a lift of $1 million YoY through an +12.6% AOV and +2.3% conversion.
  • Surveymonkey
    Lead Product Designer, Growth & Billing
    Surveymonkey Mar 2015 - Apr 2017
    San Francisco Bay Area
    Designed Billing and Growth experiments; drove an 8% increase in paid conversion through purchase and checkout optimizations, and led the Plans & Packages restructuring.
  • Mobiquity Inc.
    Principal User Experience Designer
    Mobiquity Inc. Jul 2011 - Feb 2015
    Waltham, Ma
    Native mobile app consultancy; served as a strategic design leader for a wide range of Fortune 500 clients including Adidas, Fidelity Investments, iRobot, Navient, Panera Bread, and Weight Watchers.Crafted design of 0-1 native mobile solution for iRobot (Defense & Security Division); a first-of-its-kind tablet touch solution, achieved client’s goal of industry’s first-to-market launch. Created and prototyped experiences to effectively communicate complex concepts.
  • Inizio Evoke
    Senior Art Director, Interactive
    Inizio Evoke Oct 2009 - Feb 2011
    Cambridge, Ma
    Led a diverse team of creative professionals in executing creative corporate and consumer engagements for web and mobile solutions. Clients included Alexion, Genzyme, Millenium/Takeda, Shire, and Tolerx Pharmaceuticals.
  • Rdvo
    Art Director
    Rdvo Aug 2007 - Oct 2009
    Somerville, Ma
    Digital boutique; provided various design services, including branding, data visualization, marketing, and software solutions. Clients included Aggregate Knowledge, Hewlett-Packard, Kodak, Microsoft, Procter & Gamble, Shire Pharmaceuticals, and Thomson Reuters.
  • Cramer
    Senior Interactive Designer
    Cramer Aug 2004 - Jul 2007
    Norwood, Ma
    Boston-based Event & Content Marketing Agency; designed strategic brand and marketing campaigns for regional and international organizations. Led designs on interactive CD-ROM-based products and product websites. Clients included Avid, Bayer Healthcare, GE Healthcare, Novartis, Phillips Healthcare, Serono, and Sports Illustrated.
  • Animation Technologies (Acquired By Cramer)
    Interactive Designer
    Animation Technologies (Acquired By Cramer) Mar 2004 - Aug 2004
    Boston, Ma
  • The Boston Institute Of Finance (Bif)
    Lead Designer
    The Boston Institute Of Finance (Bif) Mar 2001 - Jun 2003
    Boston, Ma
    Served as lead designer for the core eLearning product; designed and oversaw the production of their Flash-based courseware product. Managed and led the company’s corporate marketing campaigns. Clients included Boston University, Fidelity Investments, JP Morgan, and Vanguard.
  • Zefer
    Visual Designer
    Zefer Jun 2000 - Jan 2001
    Boston, Ma
    Global design agency; led design efforts on websites including international Punto.com (online services for the Latin American business community) and local non-profit organizations.

Melissa Carmichael Skills

User Interface Design User Experience User Experience Design Interaction Design Web Design Information Architecture Mobile Applications Mobile Design User Interface Wireframes User Centered Design Wire Framing Mobile Devices Art Direction Experience Design Logo Design Photoshop Illustrator Ios Flash Visual Design Website Design Quality Assurance Mobile Technology Email Marketing Wireframing Android Client Communication Interactive Applications Responsive Design Interactive Design User Interface Specifications Redline Guidelines Style Guides Product Design Sketch Management User Research Product Strategy

Melissa Carmichael Education Details

Frequently Asked Questions about Melissa Carmichael

What company does Melissa Carmichael work for?

Melissa Carmichael works for Spread Good Design Llc

What is Melissa Carmichael's role at the current company?

Melissa Carmichael's current role is ✨ Nourishing health & wellness brands to make them shine ✨ | Attract your ideal clients 🐝 | Branding, Web Design, Marketing Messaging | Passionate solo traveler.

What is Melissa Carmichael's email address?

Melissa Carmichael's email address is mc****@****key.com

What is Melissa Carmichael's direct phone number?

Melissa Carmichael's direct phone number is +161744*****

What schools did Melissa Carmichael attend?

Melissa Carmichael attended Tufts University, Second Wave Dive, Luma Institute.

What are some of Melissa Carmichael's interests?

Melissa Carmichael has interest in Animal Welfare, Education, Arts And Culture.

What skills is Melissa Carmichael known for?

Melissa Carmichael has skills like User Interface Design, User Experience, User Experience Design, Interaction Design, Web Design, Information Architecture, Mobile Applications, Mobile Design, User Interface, Wireframes, User Centered Design, Wire Framing.

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