Melissa Chien Email & Phone Number

Toronto, Ontario, Canada

The vision of the Toronto Public Library Foundation is to build a city of life-long readers, learners and creators for a successful Toronto. Since its inception in 1997, the Toronto Public Library Foundation has raised $95 million thanks to generous donors. Now more than ever, the Library needs donors to help ensure that the nearly 70% of Torontonians who use the Library have access to essential resources, programs, services and spaces that help support a resilient city.

Toronto, Ontario, Canada

For 120+ years, BGC Canada (formerly Boys & Girls Clubs of Canada) has been creating opportunities for millions of Canadian kids and teens. As Canada’s largest child and youth serving charitable organization, our Clubs deliver vital programs and services to over 200,000 young people in 736 locations nationwide. Opportunity changes everything.* Project-managed the inaugural Youth of the Year national initiative and competition including development and execution of project plans… Show more For 120+ years, BGC Canada (formerly Boys & Girls Clubs of Canada) has been creating opportunities for millions of Canadian kids and teens. As Canada’s largest child and youth serving charitable organization, our Clubs deliver vital programs and services to over 200,000 young people in 736 locations nationwide. Opportunity changes everything.* Project-managed the inaugural Youth of the Year national initiative and competition including development and execution of project plans, timelines, budget, application and judging process, toolkits, sponsorship fulfillment, video production, and virtual 2021 Awards event* Demonstrated leadership and effective project management across teams and partners including Kid Food Nation cookbook and gala events, RBC Golf Tournament, Unplug to Connect, and more* Developed and designed event sponsorship packages, program impact reports, partner and donor email communications, presentation decks, and toolkits Show less

Toronto, Canada Area

Toronto, On

Casa Loma is an award-winning hospitality venue and top tourist attraction in Toronto, hosting over 250 private events annually in its heritage property and estate gardens. * Delivered attentive customer service to corporate and wedding clients throughout sales process and customer life cycle* Implemented and oversaw event details (BEOs, floor plans, seating charts, site visits) and logistics in a historical landmark with challenging venue and setup restrictions* Managed… Show more Casa Loma is an award-winning hospitality venue and top tourist attraction in Toronto, hosting over 250 private events annually in its heritage property and estate gardens. * Delivered attentive customer service to corporate and wedding clients throughout sales process and customer life cycle* Implemented and oversaw event details (BEOs, floor plans, seating charts, site visits) and logistics in a historical landmark with challenging venue and setup restrictions* Managed weekly distribution of event files across Sales & Catering, F&B, Culinary, Setup and Operations Teams Show less

Toronto, Canada Area

Intellitix is the leading global provider of technology-driven solutions for festivals and live events delivering RFID Access Control, Brand Amplification, and Cashless Payment solutions. Fast Company ranked Intellitix as one of “The World’s Top 10 Most Innovative Companies” in Live Events, having enhanced over 20 million guest experiences at live events around the world since 2010 including Coachella, Tomorrowland, San Diego Comic-Con, Taste Festivals, and many more.* Equipped Business… Show more Intellitix is the leading global provider of technology-driven solutions for festivals and live events delivering RFID Access Control, Brand Amplification, and Cashless Payment solutions. Fast Company ranked Intellitix as one of “The World’s Top 10 Most Innovative Companies” in Live Events, having enhanced over 20 million guest experiences at live events around the world since 2010 including Coachella, Tomorrowland, San Diego Comic-Con, Taste Festivals, and many more.* Equipped Business Development Team with B2B marketing tools and implemented inbound marketing and SEO strategy * Website re-design, blog and thought leadership articles, video case studies, email marketing, social media management, sales presentation decks, sell sheets, award submissions, and branded materials for conference sponsorship and trade show booth presence* Developed toolkit of event marketing best practices and training documentation to coach partner clients on patron, staff and vendor communication Show less

Toronto

Joylister was a Toronto-based startup, providing unique and exciting food festivals and lifestyle events to further enrich the lives of fellow Torontonians. * Organized the very first Toronto Poutine Fest - the event was sold out in less than 2 minutes!* Managed event promotions, logistics, expenditures, sponsorships, volunteers, supplier and vendor contracts, and media relations (including editorial from Toronto Star, Toronto Life, and local bloggers)* Start-up… Show more Joylister was a Toronto-based startup, providing unique and exciting food festivals and lifestyle events to further enrich the lives of fellow Torontonians. * Organized the very first Toronto Poutine Fest - the event was sold out in less than 2 minutes!* Managed event promotions, logistics, expenditures, sponsorships, volunteers, supplier and vendor contracts, and media relations (including editorial from Toronto Star, Toronto Life, and local bloggers)* Start-up experience implementing lean practices with limited financial and human resources; testing various concepts for strategic direction including micro-workshops, large-scale events, DIY food tours and passports Show less

Trade Secrets / Glamour Secrets is a leading retailer of salon professional hair, skin and beauty products in Canada. * 3 years of experience budgeting and executing national marketing strategy and monthly in-store campaigns across 70 corporate/franchise retail locations in Canada* Significantly boosted web traffic and email subscriber base through blog content marketing, social media outreach, SEO strategy, and in-store contesting* Negotiated and secured local media… Show more Trade Secrets / Glamour Secrets is a leading retailer of salon professional hair, skin and beauty products in Canada. * 3 years of experience budgeting and executing national marketing strategy and monthly in-store campaigns across 70 corporate/franchise retail locations in Canada* Significantly boosted web traffic and email subscriber base through blog content marketing, social media outreach, SEO strategy, and in-store contesting* Negotiated and secured local media buys, product mentions, and beauty sponsorships in television, online, radio, outdoor, print and Toronto fashion events * Provided leadership and support, resulting in growth of the Marketing and Graphics Department Show less

OnResearch is an online marketing research firm, delivering customized research solutions and strategic insight to identify and eliminate barriers to customer satisfaction, loyalty and advocacy. * Implemented corporate re-branding strategy and content creation for website re-design, logo re-design, Flash demos, sales templates, marketing collateral, and exhibitor booth* Co-authored marketing research case study articles in “Sales and Marketing Magazine” and “Vue… Show more OnResearch is an online marketing research firm, delivering customized research solutions and strategic insight to identify and eliminate barriers to customer satisfaction, loyalty and advocacy. * Implemented corporate re-branding strategy and content creation for website re-design, logo re-design, Flash demos, sales templates, marketing collateral, and exhibitor booth* Co-authored marketing research case study articles in “Sales and Marketing Magazine” and “Vue Magazine”* Managed client relations for email marketing program, providing daily support, training staff, and negotiating contracts Show less

NAAAP (North American Association of Asian Professionals) Toronto Chapter is a non-profit volunteered-based association, providing Pan Asian professionals with a forum to cultivate leadership, professional development and workplace diversity. * Secured print and television exposure for NAAAP's annual Charity Fashion Show and Little Asia spectator gallery at Scotiabank Marathon* Produced NAAAP Toronto's Membership Kit highlighting the organization's goals, activities… Show more NAAAP (North American Association of Asian Professionals) Toronto Chapter is a non-profit volunteered-based association, providing Pan Asian professionals with a forum to cultivate leadership, professional development and workplace diversity. * Secured print and television exposure for NAAAP's annual Charity Fashion Show and Little Asia spectator gallery at Scotiabank Marathon* Produced NAAAP Toronto's Membership Kit highlighting the organization's goals, activities, achievements, and membership benefits Show less

International Bachelor Of Business Administration (Ibba), Marketing Specialization

Activities and Societies: AIESEC York

Study Exchange Program