Melissa Glidden Email & Phone Number

Muncie, In, Us

Indiana, United States

Muncie, Indiana, United States

Muncie, Indiana Area

• Work with clients to create structure, identify bottlenecks, and provide project management and organizational support to over-achieve digital marketing and creative goals on schedule or earlier.• Oversee production management of creative and digital marketing campaigns; develop and review creative briefs; delegate tasks and provide timely feedback.• Provide creative services (ie., content strategy, copywriting, social media content creation, brand voice development) as requested; past clients include Survey Monkey, The Home Depot, Wag.com, and Priceline, in addition to a number of tech startups.

Edit manuscripts for academic journal Teacher Educator, focusing on APA style, general grammar and mechanics, and overall flow and clarity. Provide research assistance by utilizing library databases and compiling reference lists and materials for Educational Leadership faculty.

Alongside our Social Impact team, I co-own our nonprofit communications and relationship building strategy, focusing on everything from outreach, to editorial planning, marketing collateral, cross-promotional partnerships, and more. I even share nonprofit stories internally to inspire joy and keep our charitable mission top of mind.In additional to selecting all our monthly featured nonprofits and writing about them on our blog, my top responsibility is creative storytelling, which I do by way of my beloved Coffee With Nonprofits project!Since starting the project in early 2020, I have contacted and interviewed dozens of (amazing, fun, kind, brilliant) nonprofit leaders serving just as many different causes. Their stories have appeared on our blog, in our internal newsletter, and on social, with plans to expand the project across even more marketing channels.If you're a nonprofit who would like to have a coffee chat with me, sign up at my Calendly link! https://calendly.com/melissaglidden/npcoffeechat

San Francisco, California

For both internal communications (People Ops), and for two major public audiences (online shoppers and nonprofits), I co-own the management, analysis, evolution, and execution of our brand's style, identity, and voice, working closely alongside leadership and stakeholders across all departments, and digging into behavioral data to evaluate the potency of our branding.I manage relationships between our marketing department and content production contractors, Q.A.-ing their deliverables to ensure brand voice consistency.With limited resources, I've engineered brand-spanking-new-to-us creative communications workflows that support the efficient delegation and execution of communications-related requests across all departments, including UX writing for our Product team.I also hire and manage writers, and shamelessly deliver spontaneous, unsolicited, hopefully funny grammar lessons via Slack.

San Francisco, California

I lead the development, management, and refinement of Giving Assistant's brand voice in the direction of our 20,000+ nonprofit partners, with a focus on finding and telling stories that put our mission of inspiring everyday giving to work. In collaboration with our growth manager, designers, and other important team members, I write and develop email campaigns, blogs, social content, and other marketing collateral with consistency, relationship nurturing, memorability, and impact in mind. Additionally, I lead UX copy for product; support general marketing communications and brand identity; recruit, manage, and lead freelance writers; represent remote workers for our company Culture Committee; and try my best to make people laugh over Slack.

San Francisco Bay Area

The lone copywriter on a growing team of 27, I've been writing and editing for our product for nearly three years, supporting the consistency and clarity of our brand's voice, as well as its warm, earnest, and playful personality across mediums. Uniquely, our company maintains relationships with multiple large, key audiences—each one with its own ever-evolving needs, values, sensibilities, and appeals. I work across departments, from business development to sales and marketing, using a combination of intuition, experience, and research to help ensure every word lands in just the right position for ideal outcomes. Currently, together with a brilliant SEO specialist and content marketer, I am managing dozens of freelance writers and editors, while co-piloting a large-scale content marketing initiative.

Muncie, Indiana

Duties include planning and implementing library programming for children, teenagers, and families congruent with community needs and interests; hiring, training, and delegating responsibilities to library assistants; developing library youth collections; analyzing program and collections statistics; independently marketing library programs in print, and online using Adobe design suite, HTML/CSS, and thoughtful online content strategizing.

Muncie, Indiana

Developed syllabi, lesson plans, and taught two courses in freshman rhetoric, composition, and research per semester to approximately 25 students per course. Also assisted department chair in managing social media accounts, editing and designing alumni newsletter, and composing articles for department blog.

Muncie, Indiana

Independently owned, operated, and marketed small wedding and portrait photography business. Cultivated and nurtured client relationships. Independently maintained strict creative and customer service standards, working with an average of 6-8 new portrait clients per month, and 1-2 new wedding clients per month. Independently developed all marketing material including website. Used Canon cameras, lenses, and Adobe Creative Suite.

Hartford City, Indiana

Counseled economically at-risk high school students. Connected students to colleges and universities as well as career resources.Served as classroom teacher to approximately 30 juniors and seniors. Wrote and carried out lesson plans pertaining to career planning. Performed daily data entry in a number of national and state databases.

Muncie, Indiana

Provided excellent customer service and sold approximately two accounts (checking and savings) per week. Commended for maintaining strong organizational skills while handling money and managing customer accounts. Developed positive relationships with customers and community leaders.

Houston, Texas

Served as classroom teacher and lead lesson planner for ninth grade English and reading. Developed classroom activities and lead class discussions; effectively communicated with parents. Observed 15% rise in students’ standardized test scores during the academic year.

Master Of Arts (M.A.), English (Creative Writing)

Activities and Societies: Graduate Student Advisory Board, Practical Critcism Midwest

Ux Circuit

Activities and Societies: Conducted user research and developed an interactive prototype for Liv, a guided mental health therapist search.

Master Of Library & Information Science (Mls), Library And Information Science

Activities and Societies: American Library Association Member Research specialties include educational technology, technology integration.

Bachelor Of Arts (B.A.), English, Theater

Activities and Societies: University Theater

Ma, School Counseling