Melissa Schultz Email & Phone Number

Columbus, Ohio, United States

Hartford, Connecticut Area

Columbus, Ohio Area

- Launched internal communications campaign to announce a $711 million health system expansion project to 12,000 Mount Carmel employees, physicians and volunteers- Developed and launched web and mobile communications solutions, including a mobile application to support in-network referrals and facilitate provider-to-provider communication among 2,500 Mount.

Columbus, Ohio Area

- Launched marketing campaign for 12-county Medicare Advantage plan service-area expansion, tripling year-over-year sales leads and achieving record new member enrollment- Managed marketing compliance for two Medicare Advantage contracts according to guidelines set by the Centers for Medicare & Medicaid Services (CMS) - Directed redesign of MediGold.com.

Columbus, Ohio Area

Columbus, Ohio Area

- Coordinated custom online survey projects for large retail clients, which tested effectiveness of advertising concepts and gained insight into purchasing behavior- Programmed surveys on multiple platforms, analyzed survey data and prepared executive summaries of survey results- Managed client relationships and created statements of work for client.

Columbus, Ohio Area

- Conducted research and strategic planning for seasonal in-store merchandise campaigns and grand opening events - Managed deadlines and status of team projects- Managed client relationships and created estimates for client projects- Coordinated production of children’s menu/activity books and corresponding website updates for Bob Evans Restaurants.