Melissa Wheeler Email & Phone Number

Santa Rosa Beach, Florida

Responsible for:+ PPC advertising accounts+ Website updates and maintenance+ Content creation, curation and posting for all social media platforms+ Internal liaison for event sponsors and technical vendors+ Design email campaigns and manage lists+ Responsible for ad contracts+ Create and maintain the marketing and content calendars+ Draft and execute event.

Gulf Breeze, Florida

Responsible for:+ Planning, executing and managing all aspects of key digital programs+ PPC advertising for 30+ accounts+ Website build out and maintenance for 15+ properties+ Oversee content creation and posting for 50+ social media platforms+ Researching/piloting new digital channels and strategies+ Track, report, analyze, recommend and implement.

Fusion Spa Salon is an Innisfree Hotels-managed network of Aveda lifestyle salon and spas with several locations along the Emerald Coast. Each location is full service hair salon and day spa.+ Created and implemented successful social media campaigns to increase guest engagement and drive revenue from the following platforms: Facebook, Foursquare, Yelp.

Lucky Star PR is a creative force offering one-on-one personalized public relations services designed to produce maximum results. I helped a diverse group of small businesses in the areas of:+ Website content+ Email campaigns, including newsletters+ Social media+ Special projects including small event coordination and targeted direct mailings + Press.

+ Served as the primary liaison between the Chamber and community education groups+ Managed workforce development programs such as a Boot Camp for Supervisors, World Class Employee Recognition, Helping Your Child Succeed, Make Education Work and CHOICES+ Facilitated the Chamber's young professionals group, MetroOne

+ Focused on the programmatic side of the WIRED Northwest Florida initiative+ Accessed and determined target industry workforce needs+ Managed the organization’s website redesign, which included collecting and overseeing appropriate content and information

Santa Rosa Beach, FL

+ Created Customer Service plan to boost retention efforts+ Managed database of 1,300+ businesses and 27,000+ individuals+ Conducted one-on-one fact finding visits with members to match member needs with Chamber services+ Volunteer coordination, recruitment, motivation and retention

Santa Rosa Beach, FL

+ Responsible for sales volume and payroll of $9 million facility+ Recruited, trained, supervised, evaluated and developed staff of up to 100 members+ Performed all technical, visual and customer related functions

Lake Park, GA

+ Responsible for forecasting and budgeting of sales and payroll+ Achieved +35% beyond merchandise goals+ Conducted facility operational audits+ Performed all technical, visual and customer related functions

Valdosta, GA

+ Special event planning and execution of city-county wide events+ Created Standard Operation Procedure manuals for the Recreation divisions+ Assisted with grant writing

Valdosta, GA

+ Produced a wide array of technical projects for MPA faculty

Lake Park, GA

+ Responsibilities similar to previous retail positions

Lake Park, GA; Darien, GA; Myrtle Beach, SC

+ Designed a training program implemented district wide+ Selected as a store opening team member 5 times in 2 years+ Responsible for sales volume and payroll of $6.9 million facility+ Responsible for budget of $540,000 annually

Mpa, Public Administration

Bba, Marketing