Founded Nod Foods, a wellness brand offering plant-based, naturally delicious, high-protein, no-fuss breakfast options that help you start each day with energy and balanced nutrition.• Executed AI-driven SEO strategies to optimize content and improve brand visibility, leading to increased sales growth.• Innovated product offerings based on customer feedback and market research, aligning with consumer demand for healthier options.• Developed multi-channel marketing strategies including social media, email campaigns, and influencer partnerships.• Designed cohesive branding assets using Adobe Creative Suite, focusing on clean ingredients and sustainability.

As the Senior Product Manager at Nodal, I led the development of an innovative medical screening and surrogacy matching platform, aligning product vision with company goals and enhancing user experience.• Reduced surrogate screening time by 80%, significantly improving operational efficiency and user satisfaction.• Led cross-functional teams across engineering, marketing, and data science to deliver scalable solutions.• Leveraged data analytics tools to predict user behavior and personalize the user experience.• Adapted to budget constraints by learning UX/UI design, leading hands-on design efforts, and collaborating closely with teams.• Implemented KPIs and data collection strategies, using tools like Tableau and Excel to drive continuous improvement.

Managed product strategy for cardiac diagnostic devices, driving over 50% of sales in the diagnostics division.• Led a team of 8 to enhance a vitals device with updated firmware and connectivity, improving functionality.• Championed user-centric design by collaborating with engineers in an agile-scrum environment.• Conducted market research to identify trends, positioning the company ahead in a competitive landscape.

Developed the business model and market strategy to move the start-up company from grant funding to customer sales. Generated new sales leads and partnerships to help fund the companies’ growth.

As a Marketing Product Manager in the Continuous Glucose Monitoring (CGM) division, I conducted market research and strategic analysis to drive product development for a $200 million business unit. My role focused on aligning product initiatives with market needs and business goals to enhance customer satisfaction and increase market share.• Drove product development by conducting in-depth market research and analysis, ensuring new products met customer needs and industry trends.• Led cost-saving initiatives, spearheading a multifunctional team to implement a part change in an existing kit, resulting in $250,000 in annual savings.• Collaborated with cross-functional teams, including R&D, sales, and regulatory affairs, to align product strategies and facilitate successful product launches.• Engaged with key stakeholders and customers, gathering insights and feedback to inform product improvements and marketing strategies.• Developed and executed marketing plans, contributing to increased adoption of CGM products in target markets.

In my role as a Mechanical Design Engineer within the CGM Research and Development team, I was responsible for designing and developing innovative sensor technologies to advance diabetes management solutions.• Developed new sensor designs and applications, leading to the successful mechanical design of the enhanced Enlite sensor, which was launched internationally.• Created detailed test specifications and protocols, ensuring product reliability, safety, and compliance with regulatory standards.• Collaborated with cross-functional teams, including manufacturing, quality assurance, and regulatory affairs, to transition products from concept to production.• Provided technical guidance during engineering discussions, contributing to technology decisions and product strategy development.• Improved product performance and user experience by implementing design enhancements based on testing results and customer feedback.

Ensured that a new surgical device met all functional and performance requirements through testing and result analysis.Implemented design for manufacturing in the development of new product concepts.

Verified that functional and performance requirements were met for a prototype blood separation machine.Evaluated machine functionality to determine design improvement; presented recommendations to senior management. Resulted in improved efficiency of the blood separation process.