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@pscu.org
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9 phones found area 727 and 813
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Melissa Pollock is listed as Brand Storyteller | Content Strategist | Communications | PR & Social Media at Velera, based in Greater Tampa Bay Area, United States. AeroLeads shows a work email signal at pscu.org, phone signal with area code 727, 813, and a matched LinkedIn profile for Melissa Pollock.
Melissa Pollock previously worked as Public Relations Manager at Velera and Senior Manager, Brand Communications at Pods. Melissa Pollock holds Bachelor Of Science - Bs, Marketing from University Of Florida - Warrington College Of Business.
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AeroLeads found 1 current-domain work email signal for Melissa Pollock. Compare company email patterns before reaching out.
A strategic marketing leader with over 20 years of experience successfully helping brands communicate their story, elevating thought leadership presence and increasing positive awareness and engagement. Key areas of expertise include media relations, content strategy, integrated communications, social media and brand development. Proven ability to secure media coverage, position executives as industry thought leaders, and manage end-to-end logistics for speaking engagements. Skilled in leveraging paid media to amplify brand awareness and achieve measurable impact. Strong leader with a collaborative approach to team management and cross-functional coordination.
Listed skills include Media Planning, Integrated Marketing, Advertising, Mobile Marketing, and 13 others.
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Lead the advancement of Velera’s (formerly PSCU/Co-op Solutions) thought leadership positioning through public relations, social media, content, awards, speaking engagements and paid media initiatives – strengthening the company’s share of voice in the credit union and fintech industries.
Oversaw brand management and evolution, company social media, public relations, and blog. Managed overall brand content strategy for consistent brand voice and messaging across owned channels. Led team in ownership, ongoing management and elevation of brand reputation. - Lead role in major evolution of the brand, shifting to more emotional and customer-centric messaging, increasing unaided brand awareness by 2% within six months- Spearheaded strategy and production of storytelling and educational video content - Developed and implemented robust social media strategy and playbook, exceeding initial engagement expectations - Developed and introduced crisis communications plan- Launched lifestyle blog to position brand as industry expert and improve SEO ranking- Implemented location listing platform, increasing listing accuracy for 200+ locations from 59% to 97%- Elevated brand reputation by achieving a 95% review response rate, increasing average rating from 1.9 to 3.0, by increasing positive reviews and decreasing negative reviews
Served as account lead for agency's largest global account, Hertz Rent A Car, Dollar Rent A Car, and Thrifty Car Rental. - Spearheaded social media team on acquisition and engagement strategies, sweepstakes and paid amplification. Utilized Radio Disney to increase Dollar's Facebook Likes by 76%. Leveraged Brad Paisley's fan base of 4.7 million to grow Thrifty's Facebook Likes by 567% (35,000). - Collaborated with digital team on strategy and execution of website redesign.Served as account lead for St. Pete-Clearwater International Airport. Spearheaded re-branding campaign, including new logo identity, all new creative, integrated media campaign, and website redesign. Operated as digital marketing lead for Melitta North America. Managed strategy and execution of SEM, email campaigns, social media promotions, PR and trade show events. Functioned as account lead for St. Petersburg/Clearwater Convention & Visitors Bureau. Managed strategy and execution of all traditional and digital marketing campaigns, including co-op campaigns with multiple partners and vendors.
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Melissa Pollock works for Velera.
Melissa Pollock is listed as Brand Storyteller | Content Strategist | Communications | PR & Social Media at Velera.
AeroLeads has found 1 work email signal at @pscu.org for Melissa Pollock at Velera.
AeroLeads has found 9 phone signal(s) with area code 727, 813 for Melissa Pollock at Velera.
Melissa Pollock is based in Greater Tampa Bay Area, United States while working with Velera.
Melissa Pollock has worked for Velera, Pods, and Fkq Advertising.
You can use AeroLeads to view verified contact signals for Melissa Pollock at Velera, including work email, phone, and LinkedIn data when available.
Melissa Pollock holds Bachelor Of Science - Bs, Marketing from University Of Florida - Warrington College Of Business.
Melissa Pollock is listed with skills including Media Planning, Integrated Marketing, Advertising, Mobile Marketing, Email Marketing, Digital Marketing, Interactive Marketing, and Strategic Planning.
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