Melissa King Email & Phone Number

United States

Newtown Square, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

Newtown Square, PA

• Managed accounts across all industries and verticals, with an emphasis on Pharmaceutical Marketing
• Worked with the sales and market teams to build proposals that are focused on maximizing client value by delivering integrated service plans that meet client-defined success measures and plan strategies.
• Managed day to day client communication of existing accounts along with developing long terms views of added value recommendations. Responsible for supporting the Sales team by maintaining and growing client.
• Responsible for spearheading with the client service team client retention and revenue growth in order to support the Sales Team’s goals. Active client base of 200 accounts
• Maintained and updated opportunity pipeline for accurate monthly sales forecasting within CRM system
• Guided support staff to meet deadlines and deliver competitive proposals. This includes a solid understanding of integrating a mix of strategies along with articulating the data supporting these strategies. Strategies.

Newtown Square, PA

• Managed and oversaw the day to day activities of the Media team
• Provided guided support to media team and be an informative resource for media planning and strategy
• Based on the client brief, worked with the sales team to customize OOH media proposals by applying creativity, feasibility knowledge, appropriateness of media choice, and budget limitations
• Formed valued relationships with our existing vendors & research new vendors and media that would support EMC’s effort to stay on top of trends
• Negotiated with vendors on behalf of our clients while maximizing account revenue.
• Assisted and supported the sales team to demonstrating to clients the value of EMC services through strategic proposals and staying up on new trends that can help our clients win more business.

Newtown Square, PA

• Based on the client brief, worked with the sales team to customize OOH media proposals by applying creativity, feasibility knowledge, appropriateness of media choice, and budget limitations
• Formed valued relationships with our existing vendors & research new vendors and media that would support EMC’s effort to stay on top of trends
• Negotiated with vendors on behalf of our clients while maximizing account revenue.
• Assisted and supported the sales team to demonstrating to clients the value of EMC services through strategic proposals and staying up on new trends that can help our clients win more business.

• Lead the execution of clients’ programs. Effectively communicate with clients and the internal teams throughout the production process, coordinate program details with vendors to ensure a successful activation
• Managed all production aspects of a campaign post-contract; meeting deadlines & managing client’s expectations; tracking a program from start to finish
• Handled & executed multiple projects at any given time; ensured time sensitive deadlines are met throughout the process; problem solving if issues or delays arise.

• Supported with marketing efforts for professional development programs
• Assisted with the design and deployment if e-marketing campaigns through Constant Contact
• Managed with website updates, utilizing the University Content Management System and Wordpress

Ms, International Marketing

As a part of my Curriculum, I attended an International Study Tour to Vietnam and Hong Kong. We examined the business and social culture.

Bs, Marketing

Activities and Societies: Participant in Up 'Til Dawn from 2006-2009 American Marketing Association, general member from 2007-2009.