Project Manager Assistant (Sponsoring And Special Operations)
This internship enable me to discover the advertising agency environment. It is actually a specific market, with a technical vocabulary which help me to understand the role of an advertising agency.Moreover, I had the opportunities to work on 4 advertising mediums : digital, TV, press and radio formats medias.I was specialized on radio campaign (Radio Classique & Les Radios d'Autoroute), I used to work on ATELIER RADIO, a software to place commercial campaign according to client's needs.- Attending clients/media agencies appointments for radio campaign offer presentation (PULL strategy)- Mailings design conception for press offers- Prospection according to special operations (for instance, prospection for participants to the MADE IN FRANCE Show because of a Special edition Made in france in Press team).- Commercial propositions for special operations or sponsoring on Radio Classique or Radios d'AutorouteI know nowadays that I want to work in advertising, especially in a communication agency which create the campaign according its client needs.