Senior Director Of Paid Media
Charlotte, North Carolina Area
• Translate brand marketing briefs into creative and compelling briefs • Partner with Sales and Integrated Marketing to create strategic, ROI-oriented campaigns led by insights and creative vision.• Manage the creative development and execution of new business proposals and presentations on integrated programs from ideation to pitch presentation (including keynote presentations, mood boards, storyboards, etc)• Lead clients through the creative process, building strategic brand arguments for the creative and upholding the integrity of the idea through production.• Responsible for identifying and overseeing creative partners to collaborate with (Designers, Artists, Photographers, Directors, etc) and work with our internal teams (Edit, Design, Data) to execute the campaign as pitched.• Become a champion for creative opportunities—pushing the team to take advantage of moments in culture for organic and innovative engagement with our community and beyond.