Melissa Sherman Email & Phone Number

Port Orange, Florida, United States

• Management & Leadership: Oversee staff, restaurant operations, and banquet room for a prominent golf course restaurant, ensuring smooth daily functions.
• Customer Engagement & Service: Deliver exceptional customer service and engage with patrons during events, fostering positive relationships.
• Marketing & Event Coordination: Drive marketing efforts, develop social media strategies, and coordinate diverse events, including golf tournaments and special functions.
• Budget Control & Cost Efficiency: Manage budgets, control costs, and maximize profitability, achieving a harmonious balance between quality and financial performance.
• Quality Assurance: Maintain high food and service standards, ensuring customer satisfaction and promptly addressing any concerns.

Daytona Beach, Florida, United States

• Innovative Branding: Generated fresh ideas and concepts for branding, promotional campaigns, and marketing communications, effectively enhancing the company's creative strategies.
• Client Support: Assisted clients by addressing queries, brainstorming solutions, and resolving issues, ensuring high client satisfaction and positive working relationships.
• Custom Marketing Campaigns: Designed and executed tailored marketing campaigns, aligning with individual client requirements and goals, resulting in successful campaigns.
• Efficient Workflow Management: Ensured the smooth daily workflow, coordinated long-term projects, and met deadlines consistently, contributing to overall operational efficiency.
• Creative Design: Developed high-quality designs for clients across various mediums, including print materials and digital content for social media, aligning with clients' brand guidelines and objectives.
• Website Development: Built websites that showcased clients' brands and conveyed the company's mission, providing an appealing and informative online presence for clients.

Daytona Beach, Florida, United States

• Community Relationship Building: Provided vital support to a startup by cultivating relationships within the community, fostering valuable connections and partnerships.
• Brand Representation: Acted as a brand ambassador by participating in Chamber and networking events, promoting the startup's presence and expanding its network.
• Marketing Material Enhancement: Transformed marketing materials and sales packages, infusing them with fresh and compelling content, which contributed to improved client engagement.
• Content Creation: Produced compelling advertisements and media content for the startup's client roster, enhancing their marketing initiatives and promotional efforts.

• Page Design Expertise: Proficiently crafted page designs and employed layout software to arrange text, images, and other elements in a visually appealing and reader-friendly format.
• Editorial Skill Set: Executed diverse editorial responsibilities, including headline and caption creation, content retrieval, and meticulous copyediting to ensure quality and accuracy.
• Photography Support: Stepped in as a photographer when required, capturing images as needed to support content and design.
• Editorial Backup: Provided editorial support by occasionally taking on the role of an editor as required to maintain workflow and quality standards.

• Print & Digital Advertising Marketeer
• Sales goal achievement, building customer loyalty, and solution selling
• Develop solid relationships within the various decision-makers and influencers at all levels at each target account.
• Provide consistent and timely follow up communication
• Generate new business through analysis of territory to identify new customers and markets
• Grow existing accounts through execution of proactive sales plans

• Web Designer and Analyst - SIUE Mass Communications Department
• Managed social media channels and executed marketing strategies, boosting online engagement and visibility.
• Designed, analyzed, and enhanced the SIUE Mass Communications department blog, ensuring its visual appeal and user experience.
• Maintained and optimized blog content and improved website performance, contributing to a seamless and effective online presence.

Alton, Illinois

• Selling ad space; print & digital; daily ad building and team tasks
• Sales goal achievement, building customer loyalty, and solution selling
• Develop solid business relationships within the various decision-makers and influencers at all levels at each target account.
• Provide consistent and timely follow up communication and action steps after every sales call
• Generate new business through analysis of territory to identify new customers and markets
• Grow existing accounts through execution of proactive sales plans

Belleville, IL

• Daily Ad Operations and Graphic Design: Executed daily ad building, graphic design, and various tasks in collaboration with the advertising team, ensuring the smooth operation of ad campaigns.
• Marketing Proficiency Development: Gained valuable marketing experience, encompassing activities such as cold calls, ad space sales, and branding initiatives, contributing to a well-rounded skill set.

• Supervised daily activities and integrated clients
• Leader and morale booster
• Seasonal Position

Master Of Science - Ms, Mass Communication/Media Studies, 4.0

Activities and Societies: Research focused on Social Media Marketing & Influence. Selected to present my research in Rochester, New York.

B.S., Mass Communications, Advertising, Marketing, Speech Communications, Public Relations